
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
#CurlDoctorFor years, Shai Amiel has owned and run one of the first Los Angeles-based curl-friendly salons, Capella Salon in Studio City, CA. Curly girls have been turning to him to learn how to turn off their “blowfryers” and ...

Shai Amiel
#CurlDoctor
For years, Shai Amiel has owned and run one of the first Los Angeles-based curl-friendly salons, Capella Salon in Studio City, CA. Curly girls have been turning to him to learn how to turn off their “blowfryers” and embrace their natural texture.
Follow me on: @ShaiAmiel
Instagram 74,000
Twitter 19,000
Tumblr & YouTube
Beauty school graduated from, city/state: Ambassador in Los Angeles
Best known on social media for: The Curl Doctor
Who I'm following on social: Anyone that inspires me to do what I love
How it felt to be recognized in public for the first time: Pretty weird but exciting because I've become known as the "guy that makes hair healthy"
How has social media fame changed your life: People always approach me for advise on the streets. It's great because I can reach out to people all over the world and it gives them insight to my world. It allowed me to meet curly girls from all over the world.
Best way to build a clientele from social media: Share your craft with your followers. Be yourself and don't try to copy someone else's style. Share images of the work you want to do. Clients see what I do and request looks that I enjoy doing. It's all about giving them a glimpse into your life. They like to see what we're all about besides our craft. I have 74,000 followers waiting to see what I say or do next. I try to inspire them and teach them how to get the same results at home.
Favorite Instagram filter: I don't ever use filters
Favorite app for pics/editing/collage: Diptic, framestatic, squaready, snapseed
The professional beauty product I can't live without: DevaCurl
Shout out to someone who helped you along the way: Lorraine Massey
I would love to makeover: Michelle Obama. She needs to go natural and help inspire all her fans that natural beauty is the best beauty.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai