
Pro Beauty Pulse: A Monthly View of Industry Confidence
The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
Owner/Stylist, Strands Hair Studio, Wheaton, MD
SHIRLEY GORDON
Owner/Stylist, Strands Hair Studio, Wheaton, MD
Licensed: Rockville Beauty Academy
First job: Stylist at Kelly Hair-Em
Clients per week: 20
Price point: Cut: $95, Highlights: $240
www.strandsstudios.com
Why did you choose beauty? So I could help others recognize their inner and outer beauty. Having confidence is an important part of who you are. So I figured, the best way to help people embrace their own true beauty is by sharing my talent, my belief, and my true passion.
Milestones: Realizing my potential, believing in myself, and then acting on it; becoming an entrepreneur and owning my own salon; learning to break my own rules
Big break: God blessed me with this amazing gift. Because of this blessing, my career has been flooded with many opportunities.
Career advice you’ve received: Become an advocate for continuing education
Career advice you’ve given: Don’t be afraid to break you own rules!
Your mentors: Vivienne MacKinder, Trevor Sorbie, Robert Lobetta and Vidal Sassoon
You mentor? My stylists, assistants and other aspiring stylists who wish to follow in my footsteps.
Are there benefits to being a woman in beauty? Yes! Women not only represent beauty, they express beauty. Beauty is part of a woman. No matter what a woman’s size, shape or color, there will always be an opportunity for her to relate to another woman, share an experience, and most important, to learn from other women.
Risk and lesson: After working at a salon for eight years as a stylist, I decided to become an entrepreneur and open my own salon. It was a little scary, but I learned that all things are possible when you have a spiritual connection.
To follow in your footsteps, a woman would have to: Work hard, never be afraid to ask questions, be an advocate for continuing professional education and believe in herself.
Famous woman you would like to style. Hummmm! I would have to say Beyonce. I admire her hard work and determination to take whatever she does to the top.
Next change to personal style: My hair! I change it monthly.
Reading? My bible, the Vidal Sassoon book, and Don’t Die In The Winter, Your Season is Coming.
Playlist: “I Was Here” by Beyonce and “Hello Fear” by Kirk Franklin
Important client experience. I had an experience with a client who was suffering with severe hair loss. It was out of her control and she did not know what she could do about it. I had recently added hair replacement to my services, so I was so happy that I was able to give her some options.
Every day, just for you: I exercise and I pray
Working on: What am I not working on (smile)? Preparing for NAHA 2012; seeking a new salon location; developing a product line; debuting a series of “total look” DVDs for women,, and training under my industry icons.

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