One of the highlights of the National Redken Artist Connection (NRAC) held this past weekend in Austin, Texas, was the “Social Training” session held by Aditi Sharma, Redken’s AVP PR & Social. “If you don’t embrace this platform” she says, “it will stunt your growth. If you don’t move to video, you’ll be left behind.” Best Practices here.
Phorest Salon Software’s sold-out Salon Owner's Summit 2018 in Dublin, Ireland just wrapped up where some of the world’s best thought leaders in the industry offered advice on how to grow a salon business to new heights and take charge of the future. Here are some insights from the industry's top leaders.
Mio Sota, top hairdresser, Color Zoom Winner (Partner Category) and top artist at Trio Salon, Chicago, Ill., loves a good bob, but also loves to offer her clients options if they want to "shake it up a bit." According to Sota, "This simple technique adds a little movement and a fresh finish without changing the overall shape." Video demo here.
Daniel Martin, a top editorial stylist and now Goldwell's Global Styling Ambassador, has spent the last 23 years working at fashion week and photoshoots and has learned what works and what he needs for any and every situation. Here he shares his tips for brush selection.