Considering opening your own spa or skin care center? Here are answers to some of the most frequently asked questions, from the minimum equipment and space for a room to choosing a product line. Have a question that isn’t addressed here? Go to RenewProfessional.com and click on Message Board to
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The medical spa industry is booming. Many professionals from the traditional medical industry are jumping into the cosmetic procedure game and face a learning curve when it comes to pricing and compensating for services rendered. Having the right compensation structure for a medical spa is critical.
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If you’re looking for the latest in medical spa technology and trends, look no further than the upcoming Spa & Resort Expo and Conference, which also features the Medical Aesthetics Conference. The show is taking place February 23-25 at the Los Angeles Convention Center. Whether you work for
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Your Staff Takes Customer Service to the Next Level
“I have had the honor of working with an amazing staff my entire career; however, there is one team member who stands out in my memory as someone who always goes the extra mile to create an amazing guest experience. Her name
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If your spa is built on a philosophy centered around wellness, you may have incorporated some earth-friendly elements into your decor, design or daily practices—or at least you might like to. But are you out of luck if you can't afford a complete overhaul? Plus, does going green always mean less, ahem,
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Happy new year! For the renew staff, our resolution is to continue to provide you with the most relevant content on skin care, spas and running a business, and deliver what we've promised: the complete spa and wellness
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What goes into creating your spa’s brand? “It’s not just your logo—although that’s what the majority of small businesses are being led by ad agencies and designers to think,” asserts Ed Roach, a consultant with The Branding Experts in Tecumseh, Ontario, Canada.
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q. How has your career evolved since you entered the industry?
a. I've been in the esthetics industry for over 20 years, initially working as a make-up artist. I was doing make-up for the last several years for the Emmys and the Oscars, and throughout Hollywood. When I did the Emmys, I saw the most
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“The best course I ever took was a course on essential oils coupled with reflexology. Of course it was hands on, and those skills have enabled me to help so many people in the past 10 years. Reflexology and essential oils are a part of almost every treatment I do now and my clients have become
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pull in the pros
interview the experts
What you should ask before hiring a branding expert.
what is a brand? “If he tells you it’s a logo or an image, walk away,” advises Ed Roach.
how do you feel about my spa’s philosophy? “If the consultant seems lukewarm about
by Staff
At many salons, make-up falls into either no-man’s land or just the opposite—one of the “trades” of the jack-of-all-trades technician. When you have no dedicated make-up artist on staff, who should be coloring clients’ faces?
Consumers mentally couple “hair and make
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They might not seem like the most likely spa clients, but take a closer look at teens and you’ll find they have the potential to be your best spa clients! Lure them in with these services:
Facials
Some things never change—today’s youth is still struggling with skin problems, despite
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“My most effective anti-aging treatment involves layering technology. I have seen amazing results when I utilize my Bio-Ultimate Platinum Microcurrent device with Bio-Synthesis LED device. The results are extraordinary! When used in a series, it takes years off my clients’
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When Kim Thumel and Saphonia Gee, co-owners of In Your Own Skin in Virginia Beach, Virginia, opened three years ago, they had a very specific idea of what they were going to be. While they wanted to give clients a place to come decompress and relax, they also wanted to focus on caring for pre- and post
by Staff
When Kim Thumel and Saphonia Gee, co-owners of In Your Own Skin in Virginia Beach, Virginia, opened three years ago, they had a very specific idea of what it was going to be. While they wanted to give clients a place to decompress and relax, they also wanted to focus on caring for pre and post-op skin
by Staff
When Tina Morschauser and Gretchen Brown moved their business to a new, larger location in 2005, they gained 1,300 square feet and the chance to redesign everything and build from the ground up. They took advantage of that, designing a spa that appeals to both men and women. They also wanted to cater
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Cornelia Zicu
C. Zicu, LLC
New York, New York
vocation: Owner
age: 46
years in the industry: 20
specialty: Skin care
favorite product: Spa products from Cornelia Essentials, and products from Comfort Zone and the June Jacob line.
favorite spa service: A body treatment with my Royal
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