
GA.MA Professional Launches the IQ Lite Max Hair Dryer in New Stunning Silver
GA.MA Professional has introduced a fresh new look for its highly popular IQ Lite Max hair dryer, now available in a sleek metallic silver.
Transport your nail clients this fall to downtown L.A., with 12 OPI shades in a versatile palette.

Big city culture meets modern expansion with OPI's Fall 2021 Downtown LA collection. Gender-fluid hues of lilac and pink mix with warm autumn tones of metallic rose and rich auburn brown. Bold hues of raspberry, cherry red, plum, and green pine are counterbalanced by post-punk dusty and dark shades of blue and gray.
"This fall, we're continuing our hometown 40th anniversary celebration and exploring an area of the city that's been shaped by the heritage of many cultures—downtown Los Angeles," remarks OPI Co-Founder and Brand Ambassador Suzi Weiss-Fischmann. "With this collection, we've blended historic downtown LA with new revival."
OPI Global Director of Color Collections Jill Bartoshevich adds that LA's vibrant art scene was influential. "Ever-changing, ephemeral murals that energize the city streets inspired the 12 shades in this collection," she notes. "One standout for the season, 'Angels Flight to Starry Nights,' is a bright, holographic, sky-blue shimmer that captures the vitality and beauty of downtown LA. This shade is also emblematic of the shift to trans-seasonal hues, with nail clients looking for a variety of colors including brighter, lighter shades, to wear throughout fall and winter."
The 12 Downtown LA Collection shades will be available in GelColor, Infinite Shine, and Nail Lacquer, with selected shades also available in Powder Perfection. They shades are:
Metallic Composition, a shimmery rose gold that's a sketch of each wearer's imagination.
Graffiti Sweetie, a perfectly sweet creme lilac.
(P)Ink on Canvas, a pastel creme blush open to interpretation.
Espresso Your Inner self, which brings out the inner artist with a deep espresso brown.
7th & Flower, an ode to downtown LA that blooms into a magenta motif.
Art Walk in Suzi's Shoes, a boldly artistic red.
Isn't It Grand Avenue, intensely dark navy blue that honors museum nights.
Angel's Flight to Starry Nights, a shimmery wash of dusky cool blue.
OPI • DTLA, a deep downtown gray you'll absolutely fall for.
Abstract After Dark, a shimmery midnight purple that your creativity.
Violet Visionary, a rich violet creme.
My Studio's On Spring, a lush, deep green that's a work of art.

GA.MA Professional has introduced a fresh new look for its highly popular IQ Lite Max hair dryer, now available in a sleek metallic silver.

Aerovex Systems’ air purifier significantly reduces viruses, bacteria, odors, and volatile organic compounds.

Two new products target clients' skin moisturizing needs.

Effortless combing and styling with Oribe's new Run-Through Detangling Shampoo will please clients.

This next-gen smart serum senses what your skin needs, so you don't have to. Ahead, everything you need to know about one of the most innovative products in skincare.

Infused with aloe vera, the gentle formulas are dermatologically tested for sensitive, dry and itchy scalp.

“It sets ultra-fast and it’s oil- and water-proof. The low viscosity cuts down on application time and I can create thicker, fuller sets."

A new tool for beautiful illumination.

New products and enhanced formulas are enriched with a proprietary Green Tea.

A new soft, sweet, sheer set of six for spring.

When it comes to lash extensions, the adhesive is a star player. NovaLash’s Platinum Bond High Speed adhesive has all the qualities of traditional Platinum Bond that everyone loves, plus it’s speedier, produces lower fumes and is less irritating to eyes.

NovaLash's Platinum Bond lash adhesive is oil-proof and instantly waterproof. Your clients will have the ability to shower, swim, or sauna right after service.

Infused with a proprietary blend of vitamins, antioxidants and amino acids, GrandeLASH-MD promotes naturally longer, thicker looking lashes in just 4-6 weeks, with full results in three months.

NovaLash’s limited-time holiday bundle features a NovaLash mascara and LASHwand, and a totable LASH Tumbler as a thank-you gift.

Kelley Delmonico has been a certified NovaLash lash artist for five years and American Volume certified for three years. She says 90% of her clients get NovaLash American Volume lashes.

The Botanical Tonique Mist features a potent blend of plant-based extracts and nutrients that work together to hydrate and soothe skin. The new Fleur-5 Plus is the reinvention of Pharmagel’s signature face and body cleansing bar, which now offers the additional moisturizing benefits of Shea Butter.

NovaLash Lash+Doctor eyelash and eyebrow growth serum is enriched with peptides, natural plant extracts and multi-vitamins to condition, strengthen and maintain healthy hair growth via existing live eyelash and eyebrow follicles.