How To: The Beach Wave
Pravana’s Beach Wave service has been generating quite the buzz—since I was in beauty school, and had just wrapped up (pun intended) my chemical theory, I figured I HAD to try it out!
Pravana’s Beach Wave service has been generating quite the buzz—since I was in beauty school, and had just wrapped up (pun intended) my chemical theory, I figured I HAD to try it out!

Many clients could use a texture service that delivers big, loose curl with long-lasting hold, but it's the tight-curl perms that are known for their staying power. Here's the secret to giving texture clients the fabulous curl that they want!