
Rodrick Samuels on The Silent Work, Modern Beauty Education and Why Empathy Wins
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
Many clients could use a texture service that delivers big, loose curl with long-lasting hold, but it's the tight-curl perms that are known for their staying power. Here's the secret to giving texture clients the fabulous curl that they want!

While newer hairdressers tend to avoid texture services, every successful veteran stylist seems to have a secret to the perfect perm. Most don't want to keep the secret; in fact, they'd love younger stylists to learn how to do great perms.
Salon owner and coach Ted Halone (tedhalone.com) calls his pet method the "rod-to-roller" technique. Halone studied under famed perm experts Peter and Sally Hantz, founders of the Peter Hantz Company and widely respected educators back in the 1980s, when perms ruled the salon.
"Rod-to-roller is the least done technique, but the results are the best for the client," concludes Halone. The concept is to start with small rods that give strength and staying power to the perm, and then to transfer the hair to big rollers that create the actual style.
"I hear a lot of stylists say, 'I don't work with rollers. I just don't do it.' But with rollers, you can make a perm that is larger than your largest perm rod and resize the hair into big curl that still has the strength of the permanent."
Why not grab a mannequin and give it a try? The procedure goes like this:
1. Set the hair in small rods and apply solution.
2. After the manufacturer's recommended time, remove just two rods.
3. Rinse off the perm solution from the hair that was on those rods, which will stop the chemical action. "This gives you time to play with the hair, resize the curl and redirect the movement," notes Halone.
4. Roll that hair into one large roller.
5. Repeat the procedure throughout the head, replacing every two rods with one roller.
6. Reapply the perm solution.
7. Leave the rollers in at least 10 minutes and longer if a test curl indicates that the curl needs more time. Says Halone, "There's no magic time because the hairdresser is the magic!"



The entire process takes about two-and-a-half hours, so you should charge enough to justify the time you must spend on it. In addition to being a high-ticket service, it's a great way to develop loyalty in a client who wants to have beautiful, wash-and-wear curls!

MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.

"The mistake people make is treating AI like a vending machine instead of a personal assistant." Digital marketing expert Scott Moon shares how beauty professionals can use AI while staying authentic

Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.

Today's clients are hearing more about longevity, biohacking, inflammation, and healthy aging than ever before. This article explores the science and language behind the skin longevity movement, and what it could mean for client consultations, treatment recommendations, and professional credibility.

Licensed to Thrive, Anna Manukyan's all-in-one beauty career and financial masterclass, is being gifted to professionals who enroll in L'Oreal LEVEL Rewards for a limited time.

From breaking free of external validation to creating joy-based goals, discover a more sustainable and fulfilling path to success.

A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.

From working backstage at multiple Paris Fashion Week shows to collaborating on four creative collections and expanding her international stage work, Michelle Bowden has had an incredible year of growth. Here, we break down her approach that drove her momentum, offering a framework for stylists looking to elevate their own careers.

This marks Ulta Beauty’s first scholarship partnership with Beauty Changes Lives, building on years of enthusiastic support for the organization and its mission.

Locally owned Great Clips salons offer a wide variety of career opportunities, competitive compensation, supportive salon teams and opportunities to grow your skills, both technically and professionally.
Sponsored by Great Clips

Salon suite consultant Karen Kaminski explains why cheap salon suite rent can destabilize the salon suite business model and why value-based pricing may be a smarter strategy.

These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.

Keratin Complex is taking education on the road in 2026 with the launch of KC on Tour, a live event series featuring industry icon and salon business coach Tabatha Coffey.

Modern professionalism is evolving beyond hard skills. Technical training is essential but about 85 percent of job success comes from soft skills. In a world where AI and automation are increasing, human connection becomes more valuable, not less.

In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.

Personalization is no longer just the cherry on top; it’s the whole sundae. If clients don’t feel like you designed and personalized the experience just for them, they’ll find a salon that does.

Ulta Beauty is always innovating to meet professionals where they are. Amazing transformations happened at The Salon at Ulta Beauty in 2025, and Ulta Beauty artistry and education will be everywhere you want to go in the year ahead. Come see all The Salon at Ulta Beauty has planned for you in 2026!
Sponsored by Ulta Beauty