One hundred percent of the profit from Framar's limited-edition foil goes to HairToStay, a nonprofit that helps low-income cancer patients have access to scalp cooling treatments allowing to keep their hair during chemotherapy.
“I’ve had many questions about vertical placement, as if it is a foreign concept, but the truth is all of us have used this placement. You just don’t remember."
This guest initially came in wanting a consultation as she was interested in pastel hair, but unsure of exactly what she wanted. After a deep conversation, both client and colorist agreed on a gorgeous pink.
"My client came to me with completely virgin hair, every hair stylists dream," Daisy Goord says. "Her dream was to always go platinum white blonde and because her base was so perfect this could be achieved in one appointment!"