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Color

Perfectly Pretty Platinum

by Anne Moratto | May 2, 2016

David John (@davidjohnla), an in-demand colorist at Sally Hershberger in Los Angeles, performed a color correction, resulting in a perfect platinum.

On the roots: Clairol 7th Stage + 40 volume (with 4 packets of powder)

After that was rinsed out, L'Oreal Blonde Studio + 40 volume and Olaplex on an orange band that she had plus through some of her yellow ends, between sheets of Saran Wrap.

To tone: L'Oreal Luo Color P01 + 25 volume developer

Gray Day: Jack Martin Strikes Again with a Technique to Help Clients Go Gray with Grace

by Alison Alhamed

In this before and after, Jack Martin takes his client to a gray, silver shade designed to blend and match her natural gray roots with a mission to stop coloring her hair.

Icy Blonde: Correcting and Maintaining Brassy Highlights

by Alison Alhamed

See how one stylist corrects and maintains brassy highlights.

Price Transparency on Color Corrections

by Alison Alhamed

See a major color correction makeover, plus learn how the colorist, Sean Michael, priced the service.

This season’s trend in natural hair color--like this dimensional golden blonde—is to take...

In partnership with Paul Mitchell Professional

Hair Color How-To: Warm Honey Blonde

by Staff

Make sure your natural-looking highlighting and lowlighting skills and formulations are on point! Learn how to use the new Paul Mitchell the Color XG Permanent Hair Color New Naturals to create a warm honey blonde.

Color

The Cold Truth About Creating a "Nordic Blonde"

by Anne Moratto

When your client wants to be platinum but they have used dark brown box dye and then bleached their hair--five times--to remove it, the struggle is real. But here's what you can do to overcome and level up.

Color

MAKEOVER: The Importance Of Proper Toning

by Maggie Mulhern

Tia Lambourn uses photographs to demonstrate the importance of toning. Get the details for this makeover here.

Color

CORRECTION: From Warm To Cool - Going For Bright Blonde

by Maggie Mulhern

This client found her new colorist on Instagram and was willing to travel a great distance to get the bright blonde she had been looking for. Get the details and formula here.

Glazed chocolate donut goodness by Julie Smith @thathairmagic

Color

Brownie Points: Tips for the Richest, Deepest Brunettes

by Anne Moratto

“This was a melting technique where I based, lowlighted, and glazed to tone down for the fall/winter over our previous spring/summer lightening processes.”

Color

How to Achieve Brighter Blondes with Less Maintenance

by Mary Kaleta

Erin Mills is a stylist and salon owner in Orlando, Florida, who specializes in blonding. In this video tutorial, Mills demos her umbrella pattern using Alfaparf color to achieve bright blondes with low maintenance for healthier hair.