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Henkel Beauty Presents Online Global Hair Festival 

The 24-hour live stream event will begin in Australia and move its way west across 13 time zones to the Americas.

by Staff
May 1, 2020
Henkel Beauty Presents Online Global Hair Festival 

Hairdressers United

2 min to read


At this globally challenging time, everyone – hairdresser and client alike – needs to feel a strong sense of community that may be missing. With this in mind, Henkel is streaming Hairdressers United event to raise funds through user engagement and donations during the live stream.

  • The 24-hour live stream event will begin in Australia and move its way west across 13 time zones to the Americas.

  •  Featuring 36 hair artists, 19 countries, and 9 brands.  

  • The event begins Monday, May 4th 10PM (PST) /Monday May 5th 1 AM (EST) /  3PM local country time (Sydney, Australia).

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Any revenue will be given back to the community, with a percentage matched by Henkel and the Fritz Henkel Foundation; regions will also have the opportunity to promote where the funds will go.

  • Hair coloration how-to’s, including blonding, balayage and blur techniques

  • Cut and styling inspiration, including barber art

  • Up-do tutorials, including bridal and braiding trends

The Henkel family of Beauty Care brands comprises:

  • Schwarzkopf Professional

  • AUTHENTIC BEAUTY CONCEPT

  • JOICO

  • INDOLA

  • Kenra

  • Sexy Hair

  • #MyDentity

  • Pravana

  • Alterna

For Schwarzkopf Professional, hair artists include the likes of UK Ambassadors, Lesley Jennison (@lesleyjennison) and Tyler Johnston (@tylerjohnstonhair). As well as USA Ambassador, Linh Phan (@bescene), Brazil Ambassador Natan Correia (@natancorreia) and from Spain, the collaborative creative team X-presion (@xpresioncreativos).

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Across the Henkel brand family, they will be joined by AUTHENTIC BEAUTY CONCEPT Ambassador, Hester Wernert Rijn (@hesterwernert). JOICO Ambassador, Larisa Love (@larisadoll). INDOLA Ambassador, Denis Shefel (@shefeldenis). Kenra Ambassador, Lo Wheeler (@lo_wheelerdavis). Sexy Hair Ambassador, Antonio Estrada (@antestradahair). #MyDentity Co-Creator, the one and only Guy Tang (@guy_tang). Pravana Ambassador, Taylor Rae (@taylorrae_hair). And finally, Alterna Ambassador, Paul Wintner (@wehostylist).

TUNE IN HERE:https://www.youtube.com/watch?v=X_zW0zLSZJg


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