
Color Without Compromise: Blondes Shine with Goldwell LightDimensions SilkLift Strong and Colorance
Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell
Nude beige, a blonde shade that's halfway between an ash blonde and platinum is the NEW blonde for 2017. This look by L'Oréal Professionnel offers a subtle, sunny side and an ultra-luminous finish.




L'Oréal Professionnel's new spokeswoman, Hailey Baldwin, shows off the Nude beige shade.

This year, the new blonde is nude beige, which is strongly inspired by the no-makeup trend, says the experts at L'Oréal Professionnel. This blonde shade, halfway between an ash blonde and platinum, offers a subtle, sunny shine and an ultra-luminous finish.
Paris Fashion Week designer Vanessa Bruno collaborated with Matthew Collins at L'Oréal Professionnel to curate this look.
Thanks to Smartbond, the hair fiber is preserved when lifted, for a natural and brilliant blonde. Lighter or darker, warmer or cooler, it lets you enhance your natural color with a nude effect, thanks to INOA.
Nude Beige comes in 10 shades; here are few to choose from: 10.01/10NB, 9.31/9GB, 9.13/9GB, 8.1/8B, 7.3/7G.
BASE COLOR FORMULA
Formula 1: INOA 9.13/9BG with INOA Rich Developer 30-vol.
Formula 2: Blond Studio Multi Techniques Powder + 40-vol. Majicrème Developer + Smartbond Step 1 Additive
Formula 3: INOA 8.1/8B with INOA Rich Developer 10-vol.
APPLICATION
Apply Formula 1 as a global application, process 35 minutes.
Shampoo with INOA Post-Color Shampoo, towel dry.
Balayage Formula 2 in triple point highlights along the natural part.
Process Formula 2 to desired level of lightness, rinse and towel dry.
Create a ½ inch “root shadow” with Formula 3, process 10 minutes, rinse.
Depending on hair length and density, apply 4 to 8 pumps of Smartbond Step 2 Pre Shampoointo hair from roots to ends. Leave on hair for 10 minutes at room temperature. Rinse thoroughly from hair.
REMOVAL AND RINSING
Wet, emulsify, rinse and shampoo twice with L’Oréal Professionnel INOA Post-Color Shampoo.
Condition and lock in the color withPowerdose Color A-OX.

Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell

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