
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
In honor of Eufora’s new Curl ’n products, Eufora educator, Dana Hodges, blesses MODERN with her 10 Commandments for curly hair.

In honor of Eufora’s new Curl ’n products, Eufora educator, Dana Hodges, blesses MODERN with her 10 Commandments for curly hair. (Check out our article on the Curl'n line here.)
1. TOO MUCH TOUCHING. Curly hair does not react well to touch. Actually the more we run our hands through the bouncy locks, the more we rough up the cuticle layer, causing more frizz and collapsing the curl.
2. DRINK UP. Curls need moisture! LOTS of moisture. When searching for curly hair products look for brands featuring high quality ingredients with a variety of oils to leave curly hair feeling vibrant and luxurious.
3. THE MORE THE MERRIER. Layering products creates a great effect for curls. For example, start with a leave in conditioner to balance the hair's moisture and eliminate frizz then go to a defining product to add fullness and movement rather than cocktailing the two together each product serves a purpose!
4. NO WET DOG LOOK. The infamous scrunch look is not desired by many but ends up being the result. No one with natural curls should look like they were left out in the rain.
5. WATCH OUT FOR THE LENGTH. Curly hair can be deceiving because you won't notice the growth until your client asks for that "once in a blue moon" blowout, but the dead ends are still there and need to come off. A regular trim will bring back shape and life to the style.
6. BE AWARE. Not all curls are equal! Growth patterns and texture are different all over the head but especially with curls. Use products that not only enhance curls where needed, but also tame frizz elsewhere.
7. START FRESH. Product build up will cause curls to loosen or flatten out. This will happen with any hair type. But when you notice your clients' curls just aren't springing up like normal, make sure to cleanse the hair thoroughly prior to styling and check for waxes and silicones on the ingredient list of their at home product regimen.
8. CONFIDENCE IS KEY. For clients going natural, they are looking for you to validate their decision. They've got to embrace what is natural.
9. BRUSHES STAY BACK. Brushing curly hair is not always necessary. Opt for a microfiber towel instead to blot dry and then continue to apply product.
10. EDUCATION. 65% of women have curl or wave in their hair! It's important to stay up-to-date with the latest in texture education.

STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.

The launch of Moroccanoil's Sculpting Pomade highlights a renewed focus on styling within the brand’s iconic haircare lineup, advancing the category with elevated formulas, refreshed packaging, and a clearly defined trio of styling essentials.

Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.

With Structured Texture: Runway Shapes, Real-World Textures, Monae Everett wanted to bridge the gap between high-fashion hair and the real textures stylists work with every day.

Bee Sam’s VanStrands blend shimmer, color, and customization into a trend-forward enhancement designed for modern salon clients.

Perk Up Guava Granita Dry Shampoo is a juicy new launch from amika that puts a tropical twist on their bestselling dry shampoo with notes of guava, banana and vanilla inspired by sunshine, smoothies, and vacation energy in a bottle.

Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
Sponsored by Aluram

After a nationwide roadshow, DermapenWorld leaders share their biggest insights on the growing demand for hair loss solutions, and why education, empathy, and community are driving the conversation.

Oribe introduces an essential new addition to its iconic styling collection: Supershine Smoothing Wax Stick, designed for seamless styling.

The Paul Labrecque Salon salon is finding success --for stylists and clients, alike--offering scalp care and specialized treatments. MODERN spoke to Moine about how this focus meets an important need and drives client loyalty.

Before the pixie cut became a Hollywood symbol of modern femininity, it was already living, breathing, and evolving in Black culture. Texture expert and Moroccanoil Global Color Ambassador Greg Gilmore gives us an overview of the iconic Black women who popularized the pixie over the past century.

Romantic goth hairstyles are trending for 2026, and these Sebastian Professional artists have long anticipated the look.

Less frizz. No restrictions. Up to 3 months of smooth. Wella Professionals' SmoothFiller is the smoothing service your clients (and your revenue) have been waiting for.
Sponsored by Wella

For her performance at the 2026 Grammys, Sabrina Carpenter wore a voluminous, retro flip bob created by celebrity hairstylist Evanie Frausto using Redken.

Oribe's Eternal Curls Collection provides deep nourishment and enhanced definition for every wave, curl and coil.

Celebrity stylist Bryce Scarlett channels Grace Kelly polish with Goldwell while colorist Jacob Schwartz takes Jessie from dark to luminous “Honey Silk Blonde” using Schwarzkopf Professional.

“We are some of the luckiest creatives on the planet. As hairdressers, we get to shape more than hair—we shape identity. We create for our clients, inspire fellow artists, and are continuously inspired by each other. That exchange of artistry is at the heart of this story and at the heart of this haircut."