
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
“The great thing about textured hair is there are so many ways to style it!" - SalonCentric #ittakesapro team member Naeemah LaFond



Let’s bounce! Zayra Tavares, @zayratavaresmua, @ouidad, cocktailed Ouidad Featherlight Styling Cream and Ouidad Heat and Humidity Gel for perfectly-formed, frizz-free curls.

SalonCentric #ittakesapro team member Rachel Redd, @rachel_redd, styled these curls with MIZANI 25 Miracle Milk, MIZANI True Textures Perfect Coil Oil Gel and MIZANI Lived-In Texture Spray—the perfect combination for springy, consistent coils.
Looking for a one-stop shop for all things curly? One place for education, products, trends and business-building?
Yes, say the brand ambassadors from Redken,amika, Ouidad and Mizani. SalonCentric offers a full range of educational opportunities plus all the products you need to color, cut and style your curly clients beautifully. And if you need tips in a hurry, you can log on and learn from the talented members of the SalonCentric It Takes a Pro Team.
Why curls anyway? “It’s easy to focus on work that makes us comfortable,” says Cassandra. “But if we don’t offer color services to clients with curly hair, we’re essentially declining to service the clients attached to those curls. And at SalonCentric, Redken is the hair color of choice for textured hair because there are so many options.”
“The great thing about textured hair,” adds Naeemah, “is there are so many ways to style it! It’s up to us to show our curl clients they can do so much more with their hair than they learned growing up. As long as you know which products to use, you can give your 4c girl beach waves or stretch tight curls into loose, glam waves. I encourage all stylists to think outside the box when it comes to their curl clients.”
Learn more about the best education, best brand and best partner for all your texture needs.

STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.

The launch of Moroccanoil's Sculpting Pomade highlights a renewed focus on styling within the brand’s iconic haircare lineup, advancing the category with elevated formulas, refreshed packaging, and a clearly defined trio of styling essentials.

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Less frizz. No restrictions. Up to 3 months of smooth. Wella Professionals' SmoothFiller is the smoothing service your clients (and your revenue) have been waiting for.
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For her performance at the 2026 Grammys, Sabrina Carpenter wore a voluminous, retro flip bob created by celebrity hairstylist Evanie Frausto using Redken.

Oribe's Eternal Curls Collection provides deep nourishment and enhanced definition for every wave, curl and coil.

Celebrity stylist Bryce Scarlett channels Grace Kelly polish with Goldwell while colorist Jacob Schwartz takes Jessie from dark to luminous “Honey Silk Blonde” using Schwarzkopf Professional.

“We are some of the luckiest creatives on the planet. As hairdressers, we get to shape more than hair—we shape identity. We create for our clients, inspire fellow artists, and are continuously inspired by each other. That exchange of artistry is at the heart of this story and at the heart of this haircut."