
Get the Formula: Sweet Treat and Toning Tip
Hair artist Skyla Kuykendall creates lived-in color with Paul Mitchell lightener and the Demi.
Want to create rich and vibrant color like Guy Tang? The talented stylist and social media icon gives you all the tools and formulas to achieve gorgeous winter hair with his #mydentity color line.

Winter is right around the corner, so stylists, make sure you’re stocked up on all the trendiest hair colors for the season. And if you’re not exactly sure what those colors are, world renowned stylist Guy Tang (@guy_tang) is here to help you out.

Guy Tang holds up his #MyDefender Heat Protection Spray
According to Tang, this upcoming season will be full of deep reds, warm browns, and icy silvers. “For people that like to embrace the holiday season, they gravitate towards reds and warm browns,” he says. “Icy silver is reminiscent of the winter season which attracts people to this shade during this time.”
As the creator of the #mydentity haircare and color brand, Tang has all the perfect color products and recommendations to help you achieve the hottest colors for the colder months. Check out his formulas for each look below.
A color akin to the glow of the moon shining on freshly fallen snow, this frosty silver will make your client feel like a winter fairy.
“Silver Dream can be created with #mydentity Silver Moon Dream Demi 8 and 10 shades, then maintained at home with #MyRefresh Silver Pearl colored conditioner,” Tang advises.
Formula
Lift to level 10 with #Big 9 Crème Lightener
Silver Moon 10 with 6vol on roots and midshaft
Silver Moon 10 + Crystal Clear with 6vol on ends
This warm brunette shade will keep your clients feeling nice and toasty on the coldest days.
“Stylists can achieve this type of color with #mydentity #LiftMeUp Bright for the contoured highlights and the brown tones with the Brown Beige and Naked Glow color series,” Tang says.
Formula
Highlights: Lift to a level 9 with:
5g #LiftMeUp Passion Bright Blonde
5g #LiftMeUp Oil Booster
20g #Magnum8
40g 40vol
Midlights: Midnight Love 6 + 20vol
Base Color:
55g 5BB + 5g Shadow Ash 5 + 20vol on roots
55g 5BB + 25g 8BB + 30vol on mids
25g 5BB + 25g 8BB + 10vol on ends
Final Glaze on dry hair:
7BB + Naked Glow 7 Demi + 6vol
9BB + Naked Glow 9 Demi + 6vol
process for 25 minutes
The richness and depth of this red makes it a perfect color to rock during the holiday season. It gives big cranberry and holly vibes!
Formula
Lift highlights to level 7-8 with:
10g #Magnum8
40g 10vol
14g Bright #LiftMeUp Toner
14g Oil Booster #LiftMeUp
Roots: 55g Midnight Love 6 + 10g Midnight Violet 3 + 10vol
Mids: Midnight Love 6 with 10vol
Ends and Face Frame: 7Crc + Midnight Love 6 + 10vol melted together
When you grace your client with a gorgeous hair color for the winter season, obviously they’ll want it to last. To make your client’s color last as long as possible, Tang recommends using plenty of color protection, both in the chair and at home. At the very least, he says, a color protecting shampoo and conditioner like #MyConfidant are a must.
“A color depositing conditioner is great for some shades,” he adds. “The burgundy tone can be maintained with #MyRefresh Crimson Spell Conditioner. If you blow dry or use heat tools, a heat protectant product like #MyHero Collagen Shield Spray is essential to protect your color from heat.”

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