Color Without Compromise: Blondes Shine with Goldwell LightDimensions SilkLift Strong and Colorance
Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell
HOW-TO: Give Your Client Height At The Crown
MODERN challenged James Pecis, asking him to show how Swept Up (which he refers to as his “new favorite product IN THE WORLD”) can be used to create immediate volume at the crown.
February 1, 2017
1/4
2 min to read
Oribe just introduced 2 new products to Beauty Editors at an exciting press event in NYC earlier today.
Famed editorial stylist and Oribe ambassador James Pecis transformed 2 models using Swept Up Volume Powder Spray and Free Styler Working Hairspray, creating a fresh and exciting look on each model – classic Victory Rolls on one and a “Grunge After the Gym” on the second.
After the demonstration, MODERN challenged Pecis, asking him to show how Swept Up (which he refers to as his “new favorite product IN THE WORLD”) can be used to create immediate volume at the crown.
Check out this brief demo and see why Pecis is loving both products:
NEW PRODUCT DETAILS:
Swept Up Volume Powder Spray: This texturizing root-lift powder instantly adds buildable grip and style. The zero-mess sprayer creates amplified updos and dramatic volume.
Ingredients and Benefits:
Oribe Signature Complex
(Watermelon, Lychee and Edelweiss Flower Extracts)
Tapioca Starch
Hydrolyzed Quinoa
Hydrolyzed Boabab Seed Extract
Saw Palmetto Fruit Extract Aloe Vera
Defends hair from oxidative stress, photoaging and the deterioration of natural keratin, all while protecting hair from the drying, damaging and color-depleting effects of the elements.
Adds instant volume, texture and grip to the hair while also absorbing oil and impurities.
Strengthens and protects hair from breakage.
Rich in Vitamins A, D, E and F, this extract provides antioxidant protection from damaging and drying free radicals.
Promotes healthy hair and scalp, and absorbs excess oil. Moisturizes hair and scalp.
Oribe Free Styler Working Hairspray: This ultra-fine, ultra-dry mist can be layered, styled and reworked to perfection. Spray over finished looks for light, brushable hold with a touchable, satin finish.
Ingredients and Benefits:
Oribe Signature Complex
(Watermelon, Lychee and Edelweiss Flower Extracts)
Flexible Polymer Blend
Ginseng Root Extract Kukui Seed Oil
Hydrogenated Cottonseed Oil
Defends hair from oxidative stress, photoaging and the deterioration of natural keratin, all while protecting hair from the drying, damaging and color-depleting effects of the elements.
Gives light, styling hold with a brushable, satin finish.
Prevents breakage by promoting healthy hair.
Moisturizes and provides a protective barrier against environmental stressors and free radical damage.
Strengthens and promotes elasticity while adding softness to each strand.
Subscribe to Our Newsletter
More Style
Mane Origin Makes Global Debut Backstage with Richard Phillipart at KidSuper SS27
Renowned international session stylist, Richard Phillipart chooses sustainable styling brand to create 48 unique looks celebrating natural texture and individuality.
by Staff
milk_shake Introduces everlasting bonds: Feel the Care Beyond Repair
milk_shake everlasting bonds, the new professional bond repair system, is formulated to rebuild the hair’s structure while delivering softness, shine and effortless manageability.
by Staff
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
Moroccanoil Introduces Sculpting Pomade and a Newly Unified Styling Trio
The launch of Moroccanoil's Sculpting Pomade highlights a renewed focus on styling within the brand’s iconic haircare lineup, advancing the category with elevated formulas, refreshed packaging, and a clearly defined trio of styling essentials.
Curl Cult Launches Community Investment Round, Inviting Stylists and Clients to Become Owners
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
by Staff
Structured Texture: Runway Shapes, Real-World Textures
With Structured Texture: Runway Shapes, Real-World Textures, Monae Everett wanted to bridge the gap between high-fashion hair and the real textures stylists work with every day.
by Staff
Sparkle Hair Extensions Salons’ Provide Creative Add-On Service
Bee Sam’s VanStrands blend shimmer, color, and customization into a trend-forward enhancement designed for modern salon clients.
by Staff
NEW from amika: Perk Up Guava Granita Dry Shampoo
Perk Up Guava Granita Dry Shampoo is a juicy new launch from amika that puts a tropical twist on their bestselling dry shampoo with notes of guava, banana and vanilla inspired by sunshine, smoothies, and vacation energy in a bottle.
Rise and SHINE with Aluram
Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
Sponsored by Aluram
Tracey Hughes & Rita Perner on Exo-Grow, Hair Loss Education, and Building Community
After a nationwide roadshow, DermapenWorld leaders share their biggest insights on the growing demand for hair loss solutions, and why education, empathy, and community are driving the conversation.
by Anne Moratto
Smooth, Sculpt, Shine: Introducing the Oribe Supershine Smoothing Wax Stick
Oribe introduces an essential new addition to its iconic styling collection: Supershine Smoothing Wax Stick, designed for seamless styling.
Head Spa & Scalp Detox Mastery: A Seasoned Stylist’s Perspective
The Paul Labrecque Salon salon is finding success --for stylists and clients, alike--offering scalp care and specialized treatments. MODERN spoke to Moine about how this focus meets an important need and drives client loyalty.
The Pixie Cut: A Short Style with a Long Black History
Before the pixie cut became a Hollywood symbol of modern femininity, it was already living, breathing, and evolving in Black culture. Texture expert and Moroccanoil Global Color Ambassador Greg Gilmore gives us an overview of the iconic Black women who popularized the pixie over the past century.
The 2026 Vamp Romantic Trend
Romantic goth hairstyles are trending for 2026, and these Sebastian Professional artists have long anticipated the look.
by Anne Moratto
Meet Wella's New SmoothFiller Service
Less frizz. No restrictions. Up to 3 months of smooth. Wella Professionals' SmoothFiller is the smoothing service your clients (and your revenue) have been waiting for.
Sponsored by Wella
Sabrina Carpenter Dons a Retro Flip-Bob for Her 2026 Grammys Performance
For her performance at the 2026 Grammys, Sabrina Carpenter wore a voluminous, retro flip bob created by celebrity hairstylist Evanie Frausto using Redken.