
Color Without Compromise: Blondes Shine with Goldwell LightDimensions SilkLift Strong and Colorance
Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell
From box brunette to beautiful blonde, “This has been our journey over the last five months,” Kalen Keele, says. Keele, (@colorbykalen), a salon owner and balayage specialist in Lehi, UT, shares the slow and steady work she ...

From box brunette to beautiful blonde, “This has been our journey over the last five months,” Kalen Keele, says. Keele, (@colorbykalen), a salon owner and balayage specialist in Lehi, UT, shares the slow and steady work she took to achieve her client’s dream hair while maintaining its integrity.
STARTING POINT: “She started off with a level 2 box-dyed brunette, an inch of level 7 virgin regrowth, three inches of level 5 colored hair and the rest of her hair was a level 9. Her goal is an allover white blonde."
THE PROCESS
STEP ONE: Bleached out the three inches of level 5 color with Joico Verolights and 40 volume with Olaplex and let that process until it was the same color as her ends.
STEP TWO: Went through and did 20 volume and Olaplex and Verolights on her roots and then dragged that same lightener through her ends for the last ten minutes.
STEP THREE: At the bowl, toned her roots with Redken 7NA on her roots, 6T on the midshafts (where the previous level 5 color was) and 9N on the ends.
STEP FOUR: Rinsed and did an allover glaze of 9T 9NA to even everything out.
FINISH: Finished off with an Olaplex treatment.
“A little patience and Olaplex is all you need! And voila!”


Are your blondes feeling blah? Give ’em a lift with LightDimensions SilkLift Strong
Sponsored by Goldwell

Trending, fool-proof, and fantastic formulas.

Schwarzkopf Professional Ambassadors Carly Zanoni and Brendnetta Ashley share the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.

As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.

In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.

From gray blending to glossing services, stylists are redefining low-maintenance hair color and building more consistent, profitable salon business.

Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness

Craft with confidence, challenge your creativity, work from inspiration. Prepare your chair for every canvas with Moroccanoil's expanded color lines and advanced technology.
Sponsored by Moroccanoil

Create a look of quiet luxury with this modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The initial effect is bright and beautiful, with purposefully placed depth creating longevity as the hair grows out.

A master colorist on why great hair color is never “simple.”

Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella

Oligo Professionnel, the Montreal-based hair color powerhouse, expands beyond the salon with a new routine-driven system designed specifically for blondes and those with highlighted hair.

These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.

Ahead of the Winter Olympics, Alysa partnered with St. Louis–based color specialist Kelsey Miller to elevate her DIY bleach work into clean, high-contrast halo placements.

PRAVANA Sugarcoated expands the ChromaSilk VIVIDS line with two new pink shades, Juicy and Crush.

Blonde hair is as All-American as baseball, apple pie, and Stars and Stripes forever. And as America approaches her 250th birthday next year, we celebrate the birth of the Global Blonde.

Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.