
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
After five columns, I hope I’ve persuaded you to consider becoming a hair loss specialist. I firmly believe being a specialist in something (anything) gives you an advantage over your competition, be it in your salon, your community or the industry at large.

Dear Friends-
After five columns, I hope I’ve persuaded you to consider becoming a hair loss specialist. I firmly believe being a specialist in something (anything) gives you an advantage over your competition, be it in your salon, your community or the industry at large. If you continue to do what you do and add a specialty, you elevate your value and attract clients that other hairdressers can’t service.
But here’s the question. Should you become a trichologist, a hair replacement specialist, or both? It’s like asking if you should be a cutter, colorist or both. My answer has always been (and you’re welcome to disagree) that you should do both. Unless of course, if you absolutely detest cutting or you break out in a rash every time you do a color, then specialize. Likewise, if you absolutely don’t like the science behind trichology, then don’t become a trichologist. And if you if you find you aren’t really passionate about doing hair, don’t become a hair replacement specialist. But if you can cover both ends of the hair loss spectrum, you will definitely have the intellectual and economic advantage. Here’s a rule of thumb:
-You can be a trichologist without being a hair replacement specialist.
-However, if you don’t want to become a certified trichologist but want to specialize in hair replacement, at least take some training in trichology so you understand the underlying challenges that you will be dealing with.
I believe all hairdressers should have more training in hair loss, at least to the extent that they can recognize certain hair and scalp issues and the possible causes. They should be able to recommend in-salon treatments and take home regimens. And, they should be able to offer lifestyle tips that promote overall good health, which can have a direct effect on hair loss.
For those of you with the drive and the passion to go further and become a trichologist, a hair replacement specialist or both, a whole new world of opportunities will up to you, and only you.
Next…what do you need to get started?
Karen

STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.

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