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Alison Alhamed

Editor in Chief, MODERN SALON

As Editor in Chief, Alison Alhamed shapes the content and voice for MODERN SALON's social media platforms, digital channels and monthly print magazine. Alison collaborates closely with salon professionals, social influencers, brands and industry personalities to connect them with our community of readers and followers. As a beauty editor, public speaker and licensed cosmetologist, Alison was named one of Folio magazine's 13 Under 30 emerging leaders in publishing. She regularly judges industry competitions; presents on how to build a following on social media; collaborates with brands on photoshoots, marketing and advertising campaigns; and is passionate about the professional salon industry. 

Career|Articles|Sep 13, 2011

New York Fashion Week: A Whirlwind of Action!

Hey everyone! As I write this, I am one mile away from one of the COOLEST places to be—the Mecca of fashion—New York’s Mercedes Benz Fashion Week! Today has been such a whirlwind of action as it’s my very first Fashion Week, and I must say, all of my expectations have been surpassed.

Style|Articles|Sep 8, 2011

MODERN SALON TV: How-To Create Natural-Looking Texture With an Iron

Natasha Sunshine-Antonioni, Pureology Colour Ambassador, is the owner and founder of Byu-Ti Salon, the hair boutique in Santa Monica, California. A celebrity stylist, Sunshine-Antonioni has run her fingers through some of Hollywood’s most notable manes, including that of Ivanka Trump, Molly Sims and Eva Herzigova. In the latest episode of MODERN SALON TV, she demonstrates how she created natural-looking texture using a curling iron, in her exclusive MODERN shoot that was featured in the August issue.

Career|Articles|Aug 28, 2011

Farouk's Fiesta: The Event Gets Better and Better!

Yesterday, close to 5,000 got to experience exceptional stage presentations from Farouk Systems' Team Europe and Team South America--this morning in Cancun kicked off with Team Middle East, Team South Korea (oh.my.god.so.awesome!) and Team Australia (seriously? They had motorcycles! Check out the below video). It was an unbelievably exciting morning!

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Career|Articles|Aug 27, 2011

Day Two: Farouk's Fiesta!

The fiesta has officially begun! It’s day two of Farouk Systems’ 17th International Sales & Buying Conference in Cancun, Mexico, and it’s been a whirlwind of action since our planes touched ground.

Career|Articles|Jul 11, 2011

2011's Premiere Orlando: Modern's Wrap-Up

Premiere Orlando just wrapped and, wow, what a show! On June 4, 5 and 6, 2011, the industry's leading names gathered at Orlando's Orange County Convention Center for the latest in education, competitions, trend setting and product launches in hair, nails, spa, make-up and business.

Career|Articles|Jul 11, 2011

Premiere Orlando... Few More Hours!

It’s officially here! Premiere Orlando! As I write this, I’m sitting at the airport, eagerly anticipating the big show crowds, the exciting product launches and demonstrations, the inspirational education and the familiar faces I’ve grown accustomed to seeing each industry show! What I’m not excited for? THE ORLANDO HEATTTTT. Ugh. It’s going to be so hot and muggy, I’m just not prepared for it.

Career|Articles|Jul 11, 2011

Orlando's Premiere Preview!

Premiere Orlando is right around the corner and MODERN SALON Media is so excited for the event to kick off Sunday, June 5. MODERN editors will be at Premiere's Orange County Convention Center in Orlando (booth #1866) covering all the action on the showfloor and educational forums and events off the floor. Look for our MODERN SALON TV crew and our editors each day!

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In The Know|News|Jul 11, 2011

Matrix Uses its Imagination

To kick off the event, the six winners of Matrix’s Spread the Love competition were greeted by their mentors, Matrix Artistic Designers Nicholas French, Brian and Sandra Smith, Patrick McIvor, Daniel Roldan, Ammon Carver, Chrystofer Benson and Nick Stenson. Before their departure on their six-month tour across the nation, they received computers, cameras and phones to document their journey. They also received a blogging tutorial from MODERN’s Executive Editor of Social Media and Video Alison Shipley. Shipley hosted blogger training workshops for the 100-plus Spread the Love salon owners and stylists, along with the winners.

In The Know|News|Jul 11, 2011

Redken Symposium

More than 9,000 beauty professionals gathered for three days of education packed with 20 classes covering cut, color, trends, finishing and design skills, plus business-building advice and award presentations for distributors, stylists and salon owners. Distributor sales consultants heard from Redken senior team members for a day of recognition awards, games, interaction and details on the 2011 Redken and Pureology launches.

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