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In The Know|News|Jan 10, 2013

Wella Professional's Sound of Color Hair Trends for 2013

At the 10th Annual International Trend Vision Awards, Wella Professionals revealed four emerging styles in a collection inspired by the Sound of Color that are predicted to influence future styles in the year ahead. The new 2013 trends created by Global Creative Directors, Eugene Souleiman (Care and Styling) and Josh Wood (Color) explore the synergy of aesthetic beauty and the world of music. See the trends.

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Career|Articles|Jan 9, 2013

How To Create Power Finger-Waves

In this video, stylist and educator Crystal Lockinour demonstrates finger waving using Joico's new Power Gel and Power Spray, combined with just two combs (OK, and a ton of talent!) to create effortless, unforgettable finger waves.

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Career|Articles|Jan 3, 2013

Instagram's New Terms of Service – What You Need To Know

Are you using Instagram for you salon or personal brand? Social media expert, Kelly Ehlers, breaks down what you need to know about the recent controversy surrounding their new Terms of Service (TOS) and Privacy Policy. It’s true, not many people actually bother reading the lengthy legal statements – but this particular update to the apps terms was one that garnered much attention.

In The Know|News|Jan 3, 2013

STATION BREAK: Joseph Cartegena's Genacelli Gem

From musician to award-winning stylist and platform artist, Joseph Cartegena’s transition was meant to be. "I had the calling to be a hairdresser," says Cartegena. "I created and cut the hair of all my band members. In that I found my calling." Now, after 26 years in the beauty industry, Cartegena oversees everything on the salon floor as Director Stylist and President of Genacelli Salon and Day Spa. As the newly elected President of Cosmetologists Chicago Board of Directors, Cartegena takes a hands-on roll in Chicago's America's Beauty Show.

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