
Station Break: Edward Tricomi
Edward Tricomi, co-owner of Warren Tricomi salon in New York City, knows what it takes to create a hip environment. “No detail is missed,” says Tricomi of his perfectly planned space. “Every detail is studied and placed in a procedural way.”
FHI Heat Returns!
FHI Heat recently hosted a special event in Cleveland, Ohio, to debut its new line of premium appliances that includes high-end shears, a visionary new marketing and advertising campaign and a dynamic education program. The company also announced a new national distribution partnership with SalonCentric. Check out photos and more information from the event.
P&G Professional Goes Live at ABS
Between the show floor presence of P&G Professional’s various brands (Wella, Sebastian, Clairol Professional and Nioxin), an outstanding Main Stage line-up, and its presentation of the annual Business Forum, the company will have a huge presence at American’s Beauty Show, which comes to Chicago March 12-14.
Connect With MODERN Editors at America's Beauty Show March 12-14
MODERN SALON and SALON TODAY editors will be at America’s Beauty Show at McCormick Place in downtown Chicago (booth #1137) covering all the action on the show floor, and educational forums and events off the floor. Look for our MODERN SALON TV crew and our editors all three days! Want to connect with MODERN editors throughout the show? Here are a few of the events we’ll be covering. And don’t forget to "like" MODERN at facebook.com/modernsalon for special alerts throughout the show.
Design Matters by Luis Alvarez and the Aquage Team
Shortly after shooting the imagery for America’s Beauty Show at McCormick Place in Chicago, the inspired Aquage team began a national six-city tour to officially launch and promote its new line, Biomega. Styles were strongly influenced by the architecture and art in each city, while the wardrobe was inspired by the Biomega products. Straying from Aquage’s signature blue shade, VP of Creative Luis Alvarez chose colorful, vintage Thierry Mugler suits to complement the locations and hair designs. This was the first editorial shoot where styles were created using the variable-hold system of Biomega styling and texturizing products: Behave, Text Me and Shake It!
Texture! Live! At America's Beauty Show
Texture! Live! returns to America's Beauty Show this year! You can catch this one-of-a kind free event on Sunday, March 13 from 1-3:30 p.m. in classroom #W-183A. Texture will showcase leading texture experts and educators in an intimate, interactive forum (plus hair demos this year!). Hosted by NaturallyCurly.com Founder Michelle Breyer and MODERN SALON's Editor in Chief Laurel Nelson, this ABS event is one you won't want to miss.
Vidal Sassoon The Movie at America's Beauty Show
America's Beauty Show is going to be presenting an exclusive Salon Industry showing of Vidal Sassoon The Movie on Saturday, March 12, at the Cadillac Palace Theatre in downtown Chicago.
Water Trends
Water not only was represented in the trends emerging from recent fashion runways for 2011, it also played a part in designing the hair styles of the new Alfaparf Milano trend collection called: Acqua.
OSCARS Roundup: Trends, TV Hosts' Styles and Men's Celeb Styles
Oscar hair trends, how-to's and product recommendations for your favorite male celebs at the Oscars is just one click away...

Get Down to Business with P&G at ABS!
Sure, the show floor and shopping are great at America’s Beauty Show. But this year, give your feet a break and exercise your brain at the 2011 ABS Business Forum for a few hours! P&G Salon Professional (Wella Professionals, Sebastian Professional, Nioxin and Clairol Professional) is bringing together an extensive line-up of speakers and information at this one-day forum for all salon owners who want to grow their business.
MSTV: Low Maintenance Highlights For a Traveling Client
If you have clients going out of the country or on a long vacation where they won't be able to keep up with their hair color, you're going to want to recommend the perfect color combination so that when their hair grows out it will look natural! In this segment of Modern Salon TV, Beth Minardi gives us her advice on what she would do in this situation.
Mario Tricoci's Inspiration Board
Inspiration Board Mario Tricoci, globally recognized as a visionary of beauty and style, launched his American hair styling career in 1960, after participating in numerous national and international competitions. He now operates 19 salons and spas throughout the Chicagoland and Kansas areas. Tricoci and his work have been featured in leading beauty publications as well as on Oprah, Jenny Jones, Chicago network news and radio. MODERN asked this beauty authority what inspires him:
5 Questions for DaRico Jackson
As you turn the pages of celebrity stylist DaRico Jackson’s new book, Ain’t I a Woman, you’ll find photographs of 50 influential black women and the true stories of their hair. Jackson, along with a team of make-up artists and stylists, carefully selected a different genre with each subject, ranging from Hollywood actresses to entrepreneurs. MODERN asked him about this personal tribute.Visit daricojackson.com for more information.
Biz Tip: Smart Thinking, Straight Talk
Last year’s America’s Beauty Show Business Forum led salon and spa owners into a deep understanding of the beauty client’s mind. The journey continues Sunday, March 13, at McCormick Place in Chicago during ABS 2011 with “Smart Thinking-Straight Talk, A Salon and Spa Owner Dialog.” Presented by ABS and P&G Salon Professional, and powered by multi-media partner SALON TODAY, the forum includes three sessions to share information and ideas on how to grow your business and gain more of clients’ beauty dollars.
Southern in the City
After spending years servicing guests in his Louisiana-based salon, Sam Brocato now calls New York City’s Soho home to his eponymous salon. “The Soho salon is the same essence of my past salons, only now the celebrity factor and price point are increased, and of course, the competition,” says Brocato. “I love the intensity of knowing we are building a business within a short walk of some of the world’s best salons.”
Justin Bieber Cuts Hair for Charity
Justin Bieber just cut his hair again—this time for charity! See his new crop and find out his styling product of choice.
Proview Panel: Celebrity Inspired
When new trends hit the beauty industry, Hollywood’s hottest celebrities are the first to wear the new styles. We asked MODERN’s Proview Panel, “If you could style any celebrity past or present, who would it be and why?”




