COLOR CONVERSION: 2 Steps To The Perfect Blonde
Check out this amazing color conversion from too gold to just right in 2 steps - balayage and proper toning.
Balayage For A Dimensional Ash Blonde
"My Color Correction model Holly had previously hightlighted hair that was box dyed over with a level 5," says Ashlee Norman (@ashleenormanhair), a traveling balayage educator based in Valencia, California. "When she came to me it was a muddy faded level 6 brown. First I razor cut her hair from a short layered haircut into a shattered square one-length." Get the details for this color makeover here.
COLOR CORRECTION: Spotty Blonde To Lovely Violet Ash
Edith Mesa of Rizos Spa, Queens, NY, says her client went to another salon when she wasn't available. The client was looking for something different, was unhappy with the "other results" and came running back to Mesa. This post shares the details for the makeover.
Fighting Frizz: Altering Texture In 5 Minutes
Courtney Costello of the Cortello Salon, Jacksonville Beach, Florida, demos how-to adjust texture on dry hair in just five minutes.
10 Salon Marketing Tips to Make Halloween Profitable (and Fun!)
Draw in new clients, promote special services and offer in-salon tricks and treats to foster community engagement this October 31st.
What Should You Be for Halloween?
Not sure what you should dress up as this year for Halloween? Take our quiz and get some inspiration!
6 Ways of Making Sure You are Mixing Formulas Accurately
We asked six color experts how they accurately and efficiently mix together color formulas for every client. Here's their adivce.
6 Time-Saving Tips for Color Application and Formulation
Speeding up your services (in an efficient and effective way) saves you time and money. We asked six color experts to share with us how they speed up their color services.
FORMULA: Neon Peacock
Get the formula for this Neon Peacock!
Choose Beauty: Donald Scott, Inventor of the Carving Comb
Donald Scott built a brand on a single innovative tool—his Carving Comb. He has since made his name synonymous with razor-cutting tools and techniques.
by Lauren Quick
The Holiday Men's Forecast: What's Staying, Trending and Going Away?
Guys are getting better at showing who they are and knowing what they want in holiday services, products and gifts. See what's trending in the men's market this holiday season.
How to Upsell Hair Color Services to 4 Generations of Clients that Normally "Don't do Haircolor"
Upselling hair color to clients in their early 20s, women approaching middle age, men turning gray, and those who are tired of coloring in general all require different marketing techniques. Here's how you do it.
Try These 4 Steps for Holiday Retail Success
Tracy Liguori, Scruples co-president mar-keting/advertising, off ers advice for salons to build retail sales this season.
Editor's Note: Modern Salon's Holiday Issue
In our Holiday issue, you’ll find the latest holiday product and tool promotions, along with holiday service ideas, planning tools, merchandising solutions, marketing tips and trending techniques in hair, nails, skin care, grooming and more.
HOW-TO: Lovely Sombre To Pale Silvery Amethyst
Get the details for this lovely transformation: pretty, classic sombre to pretty, silvery amethyst.
HOW-TO: Pearly Pixie Perfection
We are loving this pearly pixie. Get the how-to (both cut and color) from the Z.One artists who created it.
HOW-TO: The Perfect Blowout With Handle-Free Dryer
Jen Dozier Horter demos how to use a handle-free blow dryer to get a perfect blowout.