Adding the "Wow" Factor to Wedding Lashes
Looking to add a "wow" factor to your client's wedding lashes? Follow these recommendations offered by NovaLash.
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Why Lash by Lash's Owner Chose NovaLash
Raylene Cravens, NovaLash lash artist at Lash by Lash Studio in Oklahoma City, OK, dives into what it's like working as a lash artist at a salon solely dedicated to applying eyelash extensions.
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HOW-TO: Apply Candied Eyelash Extensions
NovaLash Candied Lashes can highlight your client's eyes or add a pop of color for the season.
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Why You Should Say "Eye Do"
Why should your client opt for eyelash extensions? Here are four reasons why.
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NovaLash's Diamond Dusted Forceps
NovaLash's Volume Diamond Dusted Forceps’ tips are texturized, coated in 100% real crushed natural diamonds, and they require less force to build fans as they easily grip multiple extensions at once without slipping.
What NovaLash is Doing About Lyme Disease Awareness
For more than 30 years, Sophy Merszei, CEO and founder of NovaLash, has been fighting the unpleasant and often debilitating symptoms of Lyme Disease. Merszei and Team NovaLash are set to bring awareness to this disease.
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HOW-TO: "Doll Eye" Long Lash Look
Learn how to give your client's fuller, longer lashes with these NovaLash extensions.
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5 Pieces of Advice From Lash Expert Esther Bolkin
Esther Bolkin has always had a passion for the beauty industry, as well as for running her own business. Today she is the proud founder and owner of Glad Lash Inc. and GladGirl Inc., international manufacturers and distributors of professional and non-professional eyelash and eyebrow extensions and more. Here, she offers her advice to lash artists' most pressing questions.
INFOGRAPHIC: Lash and Brow Artists Speak Up
Eyelash application knowledge and training is skyrocketing in the beauty industry. Specifically focused on eyelash and brow artists, Glad Lash conducted a professional survey that was designed to ascertain the views, trends and career goals of the global workforce. The survey discovered that respondents are a highly motivated, trained and satisfied group of individuals.
Wash and Wink Eyelash Shampoo & Conditioner
Glad Lash's Wash and Wink + Conditioner is a specially formulated, botanically infused oil-free cleanser designed to clean and condition your client's eyelashes.
HOT SERVICE: Eyelash Perming
Recently, eyelash perming, or a lash lift, has become more popular than ever, and it is an exciting professional service to offer your clientele.
HOW-TO: Applying Lashes to Sensitive Eyes
When Zoe Kinnear learned that her client was sensitive to previous eye treatments, she used Sensitive Eyes Adhesive by NovaLash. "I ensured she was comfortable with Sensitive Eyes Adhesive by carrying out a patch test three days before her lash appointment," she says.
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HOW-TO: Forbidden Fruit Makeup Look
Spring is all about brighter days and lighter colors! For this look, lash artist Whitney Lee used the NovaLash 24hour Cream Shadow Triptych in Forbidden Fruit.
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How Humidity Affects Lash Adhesive
Did you know humidity and moisture levels in your salon affect setting and drying times of NovaLash Platinum Bond adhesives? How much humidity is in your salon?
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3 Tools Every Lash Artist Should Have in Their Repertoire
To be a successful lash artist you need to be using the right tools. NovaLash offers you these suggestions as to what you should be using every time you're working with a client.
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Full Wispy Lash Collection by I-ENVY Professional
Try all eight options in I-ENVY Professional's So Wispy Collection – from classic wispy to their exclusive wispy style.
NovaLash Announces its Aura Temperature and Humidity Gauge
Using the Aura Temperature and Humidity Gauge from NovaLash puts work space air control in the lash artist's hands. Optimal adhesive performance is all about moisture levels.