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In The Know|News|Jul 21, 2020

New Brand Launch: ikoo Hair Company Enters US Market

Six years after its launch, ikoo hair care company, based in Munich, Germany, announces its entry into the American market. Ikoo was founded by Christopher and Katrin Von Hallwyl, who say they wanted to create clean, high-performing and innovative hair care products and tools for women to empower women.  

In The Know|News|Jul 15, 2020

SPARKS Color Launches New Initiatives to Help Stylists

SPARKS Color announces its new SPARK YOUR SUCCESS initiatives to help support stylists as they go back into the salon. SPARKS is launching an exciting giveaway where 1,000 licensed professionals will each receive over $300 salon value of free SPARKS products by completing just one step. 

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In The Know|News|Jul 7, 2020

Fractured Not Broken: Wella Virtual Fundraiser Slated for July 12

The event will raise money for two organizations Wella supports: the Professional Beauty Association's COVID-19 Relief Fund to aid in salon industry recovery efforts and The Loveland Foundation, an organization committed to showing up for communities of color in unique and powerful ways, with a particular focus on Black women and girls.

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