
In The Know

HOW-TO: Ravishing Redhead with Plum Undertones
This client wanted to try deeper roots and a darker red! According to Colorist Shonda Broadus (@ShondaBroadus) this client was previously a natural redhead with 2 months of old color in her hair. Broadus came up with the process below to add ...

Discover the Possibilities with Shortcuts Software
You’ve seen the rest, now here’s the best. Shortcuts is a complete salon management and marketing solution in one. More than just a point of sale system, Shortcuts gives you a complete cloud-based marketing toolkit, including email ...

These 6 Names are More Likely to be Hairdressers - Is Your Name on the List?
Interesting fact: If your name is Patricia, Raymond, Lori, James, Robert or Susan, you are more likely than others to be in the "hairdressing" profession.This information was featured in The Best American Infographics 2015 taken from ...

Repêchage Hosts 17th Annual International Conference for Salon & Spa Professionals
Repêchage CEO and Founder Lydia Sarfati welcomed over 135 skincare and spa professionals from across the country as well as from Korea, Trinidad, the Dominican Republic, Romania, the United Kingdom, Italy and Curacao to the 17th Annual ...

Viviscal Professional Celebrates 25 Years of Offering Thinning Hair Solutions for Men and Women
Viviscal Professional, a leader in thinning hair/hair growth supplements, is celebrating 25 years of proven hair loss solutions. Viviscal Professional’s supplements are scientifically formulated with the exclusive and clinically proven ...

Spreading the Joi of Healthy Hair: Joico Global Conference
THE EVENT: The Joico Global Conference, held June 2, 2015 at the Sheraton Hotel in Universal City, CA. It brought together Joico sales, marketing and education teams from around the world to learn about new Joico initiatives and to meet new ...

Bright Pink Founder Talks Cancer Awareness on MASTERS Audio Club
Lindsay Avner is the founder and CEO of Bright Pink, a national nonprofit on a mission to educate and equip women ages 18 to 45 years old, and the medical professionals who care for them, to reduce their risk for breast and ovarian cancer or to ...

NovaLash Wins Better Business Bureau Award
The BBB (Better Business Bureau) Winner of Distinction prize in the Personal Services and Products category was awarded to NovaLash Eyelash Extensions.The awards ceremony was held at the Bayou City Event Center in Houston Texas. The Mistress of ...

6 Tips to Keep Kids Entertained During a Haircut
Some of your most demanding clients might not even be more than 12 years old. Children are notorious for being hit-or-miss clients; it often seems that they're either shy, calm and quiet as a mouse or rambunctious and moving ...
PBA Releases Distributorship Study Results
The results from the Professional Beauty Association's (PBA) 2014 Biennial Distributor Benchmarking Survey are now available. Nearly fifty (50) independent organizations participated in the survey that produces this unique and valuable ...

Which Social Media Platforms are Right for Your Salon Business?
More salons than ever are using social media platforms to promote their stylists, salon services, deals and even trends in beauty to their clientele.Whether you are using Facebook, Instagram, Pinterest, Twitter or anything else, it's ...

PRAVANA's NEVO Hydra Pearl Replenishing Oil
PRAVANA's new NEVO Hydra Pearl Replenishing Oil offers a natural complex designed to nurture, protect and preserve the surface of hair with three ingredients found in the Amazon: Mulateiro Extract, Babassu Oil and Brazil Nut Oil. Using these ...

6th Annual Beauty Drive Sunday, June 14, in Los Angeles
The 6th Annual Beauty Drive will be held this Sunday, June 14th, in Los Angeles, CA at the Skirball Cultural Center, from 2 p.m. to 5:30 p.m. Enjoy a day of beauty while providing dignity, hope and respite to the chronically or terminally ill ...

Family Matters: An Interview with TONI&GUY CEO Bruno Mascolo
TONI&GUY’s website features the statement: “British precision, Italian flair: Italian finishing coupled with English precision cutting and personalization techniques sets TONI&GUY Hair Salons apart from the rest.”This ...
Sponsored by TONI&GUY

Good Skin at Every Age
At every age and stage, our skin has specific needs. Sometimes we’re preventing, sometimes repairing and always hoping to improve. We asked Dr. Ronald Moy, one of the leading dermatologists and cosmetic surgeons in Los Angeles, ...

Unite Announces Creative Director Gary Baker
Unite announces their new Creative Director, Gary Baker, an international session stylist, educator and platform artist. Baker has traveled the world sharing his inspiring technical and creative techniques. Since his start in London, he has ...

Intercoiffure America/Canada Named 2015 Art of Business Award Honoree
Intercoiffure America/Canada (ICA) was honored as a 2015 Art of Business Award Honoree at the 2015 Raylon Art of Business Seminar, held April 26-27.This prestigious seminar, in its 14th year, focuses on insightful and doable practices for salon ...




