
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Here's some of the latest discussion--and your response to it--around new virus variants and prevention measures.

It's been a long, wild ride, as the world figures out how to live with the coronavirus and how we operate in our communities.
MODERN SALON worked to keep updated on new risks and recommendations so we could pass that along to you.
Here's some of the latest discussion--and your response to it--around new virus variants and prevention measures, specifically mask wearing.
With increase circulation of the highly transmissible Delta variant, the Los Angeles County Department of Public Health (Public Health) has issued guidance that strongly recommends everyone, regardless of vaccination status, wear masks indoors in public places as a precautionary measure.
In the week ending June 12, Delta variants comprised of nearly half of all variants sequenced in Los Angeles County. The Centers for Disease Control and Prevention (CDC) noted that Delta variants are now responsible for about one in every five new infections across the country, up from approximately one in every 10 the week before.

MEANWHILE, IN THE SALON
During the early days of the coronavirus pandemic, salon professionals across the country adapted to new realities as things evolved daily.
There was strong evidence that wearing a mask indoors, especially in settings like grocery and retail stores, prevented the virus from spreading. In May 2020, we saw news report of a salon in Missouri where two stylists, positive for coronavirus, had been in contact with 140 people, and none of the guests at the salon became ill.
Then, spring forward to May of 2021, and the CDC issued new guidance, lifting the mask mandate indoors for fully vaccinated invividuals. Response to this by stylists and salon owners was mixed; many continued to take a cautious stance.

Today, news outlets like CBSN report that the CDC is holding to this May 20 lifting of mandates and isn't changing mask guidelines despite risk of COVID-19 Delta variant.
The CDC maintains that fully vaccinated Americans can go without masks in most situations, even though the World Health Organization recommended everyone continue to wear masks to slow the spread of the Delta variant.
Fully vaccinated people appear to be well protected from infections with Delta variants, however people with only one vaccine dose of Pfizer or Moderna are not as well-protected. The smaller number of COVID-19 infections identified in people who are fully vaccinated have been mild illnesses.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai