Wella North American Trend Vision Awards Finalists
It was such an honor to be invited to the Wella Professionals North American Headquarters in Woodland Hills, California last week to help judge the North American Trend Vision Competition. The numbers are in and we just learned who made the cut.
Maggie Mulhern・Beauty and Fashion Director, MODERN SALON
It was such an honor to be invited to the Wella Professionals North American Headquarters in Woodland Hills, California last week to help judge the North American Trend Vision Competition. The numbers are in and we just learned who made the cut.
The finalists, to compete at the North American Trend Vision Awards in Hollywood, California on September 18th, were announced moments ago. Competing in the three categories: Student, Young Talent, and Color are:
Trend Vision Finalists 2011
Ad Loading...
Student Category This category is open to students and recent graduates and awards the best interpretation of a Trend Vision 2011 trend.
· Vaomy Genrena, Century College Inc. in San Juan, PR
· Kathry Hornick, Aveda Institute of Minneapolis in Minneapolis, MN
· Lizbeth Oceguera, Bellus Academy in Poway, CA
· Cameron Brown, Ogle School in Dallas, TX
· Kristin Bacaycay, Bellus Acadamey in Poway, CA
Young Talent Category Open to hairdressers that are 30 years of age or younger, this category honors the best interpretation of a Trend Vision 2011 trend.
· Lisa Nazare, Dieci Lifestyle and Spa in Livingston, NJ
· Brenton Lee, Salon Sessions in Pasadena, CA
· Erin Athey, Harroin Salon in Los Angeles, CA
· Rachel Andring, Esoterica Studios in Fort Worth, TX
· Joey Kiening, Solo Salon in Chicago, IL
· Alisha Basham, London Hair Salon and Spa in Eugene, OR
· Anthony Cress, Studio 4 of Newport Beach, CA
Color The color category is open to stylists of all ages, and recognizes exceptional color work interpreting a Trend Vision 2011 trend.
· Liz Wright, Alibi Salon in New York, NY
· Mark Debolt, Haus Salon in Minneapolis, MN
· Shirley Gordon, Strands Hair in Wheaton, MD
· Elisa Hoppenstedt, Planet Salon in Beverly Hills, CA
· Fredy Arboleda, The Beauty Lounge in Pasadena, CA
· Claudio Lazo, C the Salon in Studio City, CA
· Lonnie Ferguson, Orange Crush Studios in San Jose, CA
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.
The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.
SalonCentric has announced its expansion into Alaska, marking the distributor’s presence across all 50 states and bringing additional access to professional beauty products, education and business support to licensed salon professionals in the region.
Though their Astronaut of Hope collection of brushes and clips, ERGO Styling Tools raises $33,000 to support HairToStay, the first and only national nonprofit dedicated to making scalp cooling treatments affordable for cancer patients.
At the America’s Beauty Show press conference—hosted in collaboration with Cosmetologists Chicago—these standout professionals were recognized for their contributions to the industry.
A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.
amika's new Stylist Circle is a community-first model designed to reflect and support the full spectrum of today's working stylists. Find out how you can join.