
OPI Is Bringing Back Fan Favorites:
Some OPI nail colors became such classics that fans clamored for their return. And OPI--as always--paid attention to what clients and nail professionals were asking for.
Pantone recently named Viva Magenta the 2023 Color of the Year. Pick up this beautiful berry shade in your favorite professional nail brands to keep your clients on trend.

Pantone recently announced their 2023 Color of the Year, and it’s definitely a beauty industry classic—especially in the world of nails. Viva Magenta 18-1750 is described by Pantone as “a shade rooted in nature descending from the red family and expressive of a new signal of strength.”
Viva Magenta sits comfortably in the middle of red and deep pink, right between warm and cool. For us, it immediately evokes a rich lipstick, deep blush, and of course, a classy manicure or pedicure color.
You may find your clients leaning more into this color right now, whether consciously or subconsciously. As a jewel tone that’s closely related to red, it’s also a fantastic color for the holiday season. If you’re looking for this gorgeous berry color in your favorite professional nail brands’ formulas, check out this roundup of polish shades that closely match the Pantone 2023 Color of the Year.
Fun fact, you can create your own bottle of Viva Magenta with the help of professional color mixologists at ORLY Color Labs in Los Angeles, or mix virtually on their website!

ORLY shade "Astral Flaire" in their Breathable formula
Courtesy of ORLY

ORLY shade "String of Hearts"
Courtesy of ORLY

OPI shade "Feelin' Berry Glam"
Courtesy of OPI

OPI shade "7th & Flower"
Courtesy of OPI

OPI shade "Aurora Berry-alis"
Courtesy of OPI

Pear Nova shade "Pink Collar Crime" in their gel formula
Courtesy of Pear Nova

Gelish & Morgan Taylor shade "Gossip Girl)
Courtesy of Nail Alliance

Gelish & Morgan Taylor shade "Prettier in Pink"
Courtesy of Nail Alliance

Essie shade "mrs always-right"
Courtesy of Essie

MiniLuxe shade "Desert Rose"
Courtesy of MiniLuxe
Originally posted on Nails Magazine

Some OPI nail colors became such classics that fans clamored for their return. And OPI--as always--paid attention to what clients and nail professionals were asking for.

If you can help a client in the early stages of hair loss, you not only help preserve their hair but also their relationship with you is preserved. We hear from certified trichologists on some myths, early warning signs, plus a launch that will help stylists support their clients with an easy solution.

The FutureIQ™ biomimetic hair longevity serum is a lightweight, fast-absorbing formula, powered by K18’s proprietary MultiVital™ technology, designed to simultaneously support hair retention, scalp vitality, and pigment longevity through biology-first intervention.
Sponsored by K18 Hair

In this expert column, internationally recognized educator Rita Perna Allor shares why beauty professionals are uniquely positioned to educate, support and empower clients, while staying within their professional scope of practice.

The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.

Schwarzkopf Professional Ambassadors Carly Zanoni and Brendnetta Ashley share the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.

After four decades developing skincare products, Lea Black shares her perspective on clean beauty, ingredient sourcing, product transparency, and the questions beauty professionals should ask when evaluating skincare brands.

After seasons of barely-there manicures and minimalist nail looks, chrome is officially back in the spotlight.

CND is relaunching its SHELLAC system with a new CND Visible Light Lamp, updated packaging, and an expanded shade offering.

Today's clients are hearing more about longevity, biohacking, inflammation, and healthy aging than ever before. This article explores the science and language behind the skin longevity movement, and what it could mean for client consultations, treatment recommendations, and professional credibility.

Interest in scalp care continues to accelerate. According to Spate data, #scalpcare content on TikTok has increased more than 149% month over month, as consumers look for products that support scalp balance and healthy hair growth.

In an industry with so many options and opportunities, we asked artists what made them niche down and choose a specialty. Texas-based artist Kimberly Michelle has always loved focusing on healthy hair and scalp, and headspa rituals was a natural evolution.

For years, press-on nails have been treated as the alternative to professional services. But the category has evolved and so has the client.

Explore this curated selection of standout brands and essential products shaping today’s growing wellness and spa industry.

Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness

A multi-city tour from DermapenWorld spotlighted the growing convergence of hair, skin, and medical aesthetics and what it means for salon professionals.

After a successful career in strategic M&A (Mergers and Acquisitions) and working for a Fortune 500 company, Amit Shah decided to pursue franchise ownership and open a nail salon.