
OPI Is Bringing Back Fan Favorites:
Some OPI nail colors became such classics that fans clamored for their return. And OPI--as always--paid attention to what clients and nail professionals were asking for.
Launching nationwide at The Salon at ULTA Beauty, Keratin Complex debuts KCEXPRESS, a 15-minute Keratin service.

KCEXPRESS is the second service option in the suite of keratin treatments offered at The Salon at ULTA Beauty.
Photo: Keratin Complex
Keratin Complex announced the launch of KCEXPRESS at ULTA Beauty. Keratin Complex’s KCEXPRESS is a new add-on in-salon service that smoothes, locks in hair color, boosts shine, increases manageability, eliminates frizz, and delivers all the healthy hair benefits of a keratin smoothing treatment for up to six weeks.
The service will be available on the service menu at The Salon at ULTA Beauty starting July 1st nationwide as an “Express Keratin Service” and will cost $50 when added on to any hair color service. KCEXPRESS will also be offered as a standalone one-hour keratin treatment.
This marks the second service option in the suite of keratin treatments The Salon at ULTA Beauty carries nationwide. PBO, the customizable keratin treatment, is also available in its salons which delivers strong, healthy hair for up to three months.
To book a KCEXPRESS service, clients can log on to the The Salon at ULTA Beauty finder, www.ulta.com/stores, and find a location nearest to them where they can receive the KCEXPRESS treatment.

Before and after, using the KCEXPRESS keratin treatment.
Photo: Keratin Complex
“We are so excited to bring the Keratin Complex KCEXPRESS treatment to The Salon at ULTA Beauty and to provide a quick, affordable smoothing solution for all guests to experience the powerful benefits of Signature Keratin. Any stylist or colorist can easily use KCEXPRESS to boost their revenues, while simultaneously offering their clients a quick solution to lock in their newly applied hair color.”
— Zoe Hyams, Senior Vice President of Marketing and Public Relations, Keratin Complex

Some OPI nail colors became such classics that fans clamored for their return. And OPI--as always--paid attention to what clients and nail professionals were asking for.

If you can help a client in the early stages of hair loss, you not only help preserve their hair but also their relationship with you is preserved. We hear from certified trichologists on some myths, early warning signs, plus a launch that will help stylists support their clients with an easy solution.

The FutureIQ™ biomimetic hair longevity serum is a lightweight, fast-absorbing formula, powered by K18’s proprietary MultiVital™ technology, designed to simultaneously support hair retention, scalp vitality, and pigment longevity through biology-first intervention.
Sponsored by K18 Hair

In this expert column, internationally recognized educator Rita Perna Allor shares why beauty professionals are uniquely positioned to educate, support and empower clients, while staying within their professional scope of practice.

The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.

Schwarzkopf Professional Ambassadors Carly Zanoni and Brendnetta Ashley share the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.

After four decades developing skincare products, Lea Black shares her perspective on clean beauty, ingredient sourcing, product transparency, and the questions beauty professionals should ask when evaluating skincare brands.

After seasons of barely-there manicures and minimalist nail looks, chrome is officially back in the spotlight.

CND is relaunching its SHELLAC system with a new CND Visible Light Lamp, updated packaging, and an expanded shade offering.

Today's clients are hearing more about longevity, biohacking, inflammation, and healthy aging than ever before. This article explores the science and language behind the skin longevity movement, and what it could mean for client consultations, treatment recommendations, and professional credibility.

Interest in scalp care continues to accelerate. According to Spate data, #scalpcare content on TikTok has increased more than 149% month over month, as consumers look for products that support scalp balance and healthy hair growth.

In an industry with so many options and opportunities, we asked artists what made them niche down and choose a specialty. Texas-based artist Kimberly Michelle has always loved focusing on healthy hair and scalp, and headspa rituals was a natural evolution.

For years, press-on nails have been treated as the alternative to professional services. But the category has evolved and so has the client.

Explore this curated selection of standout brands and essential products shaping today’s growing wellness and spa industry.

Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness

A multi-city tour from DermapenWorld spotlighted the growing convergence of hair, skin, and medical aesthetics and what it means for salon professionals.

After a successful career in strategic M&A (Mergers and Acquisitions) and working for a Fortune 500 company, Amit Shah decided to pursue franchise ownership and open a nail salon.