A pampering and luxurious scalp massage paired with backbar experiences will quickly become your clients' top priority every time they visit the salon!
July 25, 2019
In partnership with
2 min to read
A scalp massage will turn your stressed-out client to butter. Here’s a pro technique from Soothe Massage + Kenra. Prepare for bliss!
Often the backbar experience is kind of like the coleslaw at the barbecue. Nice, but definitely not the main event. But maybe it’s time to change that point of view and upgrade your client’s backbar experience to something memorable. That’s why Kenra partnered with Soothe Massage on Demand to demo a drool-inducing scalp massage designed to catapult your client into instant relaxation mode in just a few minutes.
Ad Loading...
Get the full story of the new and improved Kenra Care system.
And that’s just the beginning. After a massage, Kenra experts recommend going on to complete the backbar experience with the very best shampoo and conditioning formulas for each client’s hair. The new and improved Kenra Care range offers a solution for every hair type, with upgraded formulations based on specific pH ranges that target the desired benefit. For example, the new Color Maintenance Collection clocks in at a pH between 3.5 and 4.5—slightly acidic—to lock in hair color and prevent fading. It protects color over 35 shampoos and maintains up to 67 percent of color between services. And the popular Kenra Volumizing Shampoo & Conditioner now offer a pH of 5.5 to 6.5 to encourage lift at the root. The duo increases volume by 30 percent and extends lift from stylers by up to 95 percent.
A pampering and luxurious scalp massage paired with products that make every hair type more beautiful? Your clients’ backbar experiences will quickly become their top priority every time they visit the salon!
See Kenra’s Oliver Shortall demo a client-friendly, warm color melt.
If you can help a client in the early stages of hair loss, you not only help preserve their hair but also their relationship with you is preserved. We hear from certified trichologists on some myths, early warning signs, plus a launch that will help stylists support their clients with an easy solution.
The FutureIQ™ biomimetic hair longevity serum is a lightweight, fast-absorbing formula, powered by K18’s proprietary MultiVital™ technology, designed to simultaneously support hair retention, scalp vitality, and pigment longevity through biology-first intervention.
In this expert column, internationally recognized educator Rita Perna Allor shares why beauty professionals are uniquely positioned to educate, support and empower clients, while staying within their professional scope of practice.
The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.
Schwarzkopf Professional Ambassadors Carly Zanoni and Brendnetta Ashley share the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.
After four decades developing skincare products, Lea Black shares her perspective on clean beauty, ingredient sourcing, product transparency, and the questions beauty professionals should ask when evaluating skincare brands.
Today's clients are hearing more about longevity, biohacking, inflammation, and healthy aging than ever before. This article explores the science and language behind the skin longevity movement, and what it could mean for client consultations, treatment recommendations, and professional credibility.
Interest in scalp care continues to accelerate. According to Spate data, #scalpcare content on TikTok has increased more than 149% month over month, as consumers look for products that support scalp balance and healthy hair growth.
In an industry with so many options and opportunities, we asked artists what made them niche down and choose a specialty. Texas-based artist Kimberly Michelle has always loved focusing on healthy hair and scalp, and headspa rituals was a natural evolution.
A multi-city tour from DermapenWorld spotlighted the growing convergence of hair, skin, and medical aesthetics and what it means for salon professionals.
After a successful career in strategic M&A (Mergers and Acquisitions) and working for a Fortune 500 company, Amit Shah decided to pursue franchise ownership and open a nail salon.