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Avoiding the Dreaded “Broom Effect”

My hair always looks like it’s been exposed to harmful chemicals. I don’t want to be dramatic, but when my dark/light brown hair gets exposed to bad agents like chlorine or UV rays from the sun, my hair turns into an “old broom”. See the product that helped rescue my hair.

by Valeria Fanelli
August 7, 2012
2 min to read

 After swimming regularly 2-3 times per week for about a year, my body is very toned, but my hair is losing all signs of vitality and shine. I tried many products, but haven’t had success in restoring my hair’s health. I do not expect my hair to be magically soft and silky after so much exposure to chlorine. But I do want it to be smooth and hopefully appear less damaged.

I have always been a swimmer—therefore, my hair always looks like it’s been exposed to harmful chemicals. I don’t want to be dramatic, but when my dark/light brown hair gets exposed to bad agents like chlorine or UV rays from the sun, my hair turns into an “old broom.”

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After I almost lost any hope in keeping my hair decently healthy, I had the opportunity to try the new keratin-infused products by Diora. My “rescue-kit” included: Keratin-infused moisture shampoo, conditioner, a deep conditioning masque, and leave-in conditioner spray. I was impressed when I tried the shampoo and conditioner, but just shampoo and conditioner was not enough to save my hair from the “broom effect.” I needed something to restore and protect my hair from all the stress caused by swimming. It is mathematical: When you enter to the pool, the bad agents attack your hair no matter what, and it is necessary to use some kind of protector.

When I sprayed the keratin-infused leave-in conditioner spray, I felt like my hair was not just protected: it was getting softer and easier to work with. The spray helped it to achieve that smoothness I wanted to keep. I felt like it was working on my hair, while I was swimming.

Here is how you use Diora’s Leave-In conditioning spray.

Step 1: Apply to hair before swimming in the pool or ocean.

Step 2: Spray throughout hair.

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Step 3: Apply to damp hair before blow drying or styling, spray throughout mid-lengths to ends.

Step 4: Style as desired.

The “broom effect” is gone for now! And I have every intention of keeping it that way. And, voila! It’s that easy.

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