
STMNT Grooming Expands into Shave Care
STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.
Celebrity colorist Tracey Cunningham darkened Bebe Rexha's signature blonde for the 2024 Grammys, with strength and shine from OLAPLEX.

Bebe Rexha with hair by Tracey Cunningham using OLAPLEX
OLAPLEX Global Ambassador and celebrity colorist Tracey Cunningham (@traceycunningham1) worked with singer Bebe Rexha to touch up her trademark bleach-blonde hair, giving it more depth with a slightly darker tone.
Cunningham included the blonde formula in her Instagram post caption:
Cunningham was going for "a Brigitte Bardot vibe" when coloring Rexha's hair. "She’s still very blonde, but we did it slightly darker, so her natural color comes through,” she says. See how Cunningham achieved Rexha's new tone and kept her hair integrity intact with OLAPLEX products below.
First, we did her base, and while that was on, I used OLAPLEX Broad Spectrum Chelating Treatment and got it ready for highlights.
Then, I shampooed it with OLAPLEX Nº.4C Bond Maintenance Clarifying Shampoo, gave her a little conditioning treatment with the OLAPLEX 4-IN-1 Moisture Mask, and did her highlights.
After, I glossed her with Redken Shades EQ and put OLAPLEX Nº.2 Bond Perfector on the ends.
Extra Tip: If your clients are like Bebe Rexha and go from naturally dark to blonde hair, Cunningham says to advise them to make time for a conditioning treatment once a week. “I always give her OLAPLEX Nº.8 Bond Intense Moisture Mask to use at home to give her an extra moisture boost. Jump out of the shower and leave OLAPLEX Nº.8 Bond Intense Moisture Mask in your hair for 10 minutes before rinsing out.”

STMNT Grooming Goods is expanding into the shave care category with three new additions to its lineup.

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