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SEARCHTo build slow Tuesdays and help clients through tough times the owner of Geraldo’s of Northville, MI sends out e-blasts for any trio of services at a bundled price.
Bundled Pricing!
To build slow Tuesdays and help clients through tough times Gerald Haynes, owner of Geraldo’s of Northville in Plymouth, Michigan, sends out e-blasts for any trio of services at a bundled price. For instance, when clients book hair color, a facial and a manicure, they receive 20-percent off the ticket.
“We’re learning not to send them too far in advance, to avoid killing the days before Tuesday,” says Haynes. “Clients almost always choose hair color as one of the services.”
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