
Rodrick Samuels on The Silent Work, Modern Beauty Education and Why Empathy Wins
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
Alyssa Wiener (@lysseon) of STYLIN' Norwalk, CT, is loving all the rose gold finishes she is seeing and came up with a fresh and deeper version of the shade. "This is fun because it'll transform with each shampoo, even though it is ...





Alyssa Wiener (@lysseon) of STYLIN' Norwalk, CT, is loving all the rose gold finishes she is seeing and came up with a fresh and deeper version of the shade. "This is fun because it'll transform with each shampoo, even though it is permanent color," she says.
Here Wiener offers the HOW TO for this strong transformation:
Step 1: Maria had mostly virgin hair. Prelighten using Scruples Power Blonde + 20vol doing a virgin application. Process to a solid level 9/10.
Step 2: Rinse. Tone with Scruples Color Art 1oz 8G + 1oz 8BG + 1/2oz 12V. This way when the rose gold itself fades, there's a nice neutral blonde underneath.
Step 3: Dry completely. Mix Scruples Hi Definition 2oz clear + 1/8oz 3RV + 1/8oz 8G with 10vol. Apply roots to ends. Process for half an hour.
*this is a formula I was perfecting on a mannequin head, first time doing it to a client.
Step 4: Shampoo with Scruples Total Integrity Shampoo ("my fave at the moment, smells like vanilla"). Mix up a bowl of ER conditioner with a few squirts of Urban Shock Pink and Red. ("I love using urban shock as conditioner because it seals in the color with color itself.")
NOTE FROM WIENER:
"Seeing how this came out, I definitely would love to use less clear or bump the color itself up to a 1/4oz just to see what happens. Alix Clymer, the creator of our unicorn tribe, gave me that tip of creating a beautiful canvas before a 'vibrant' or 'unnatural' color. They get the most out of their service that way! I love my Unicorn Tribe."

MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.

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In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.

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Ulta Beauty is always innovating to meet professionals where they are. Amazing transformations happened at The Salon at Ulta Beauty in 2025, and Ulta Beauty artistry and education will be everywhere you want to go in the year ahead. Come see all The Salon at Ulta Beauty has planned for you in 2026!
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