This issue of MODERN is dedicated to planning and preparing for “The Big Day”—whether it be her wedding, prom, holiday party or fundraiser, her hair style is the crowning detail of her total look, and she’ll be looking to you, the professional, to make it picture-perfect.
When a woman becomes newly engaged, it’s not unusual for visions of wedding gowns, tiered cakes and honeymoons to start flooding her mind. As a beauty addict, my first thoughts of planning my walk down the aisle were consumed with how will I wear my hair, who will do my make-up, and what nail color will I choose?
My now-husband and I decided on a destination wedding at Mexico’s Dreams Puerto Aventuras Resort and Spa. In addition to the stresses a conventional wedding comes with, I had to sketch out a plan for humidity, heat and a made-of-steel manicure that would hold up for our twoweek stay.
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I read several glowing reviews of the spa technicians at the resort, so I felt confident trusting them with my hair and my bridal party’s updos. For make-up, I looked to my friend and make-up artist of Instagram fame Alex Rivera (@alexfaction), who graduated beauty school with me and always knows the perfect products for my skin tone. I decided on a no-chip French manicure that would look fl awless for all those up-close hand photos.
When it comes time for a bride to choose her glam squad for the big day, what will make her decide on you? Will it be your social media reputation as a bridal expert? Will it be because you’re her long-time hairdresser? Will you snag the business because of a referral from the bride’s BFF?
Once the vows are exchanged, the cake is eaten and the music fades away, what she’ll remember most about her wedding is the way she felt and the look on her spouse’s face when she came down the aisle like she was the most beautiful woman in the world.
This issue of MODERN is dedicated to planning and preparing for “The Big Day”—whether it be her wedding, prom, holiday party or fundraiser, her hair style is the crowning detail of her total look, and she’ll be looking to you, the professional, to make it picture-perfect.
In “Celebrity Style,” on page 48, see six prom-friendly looks for teens that will hold up through the last dance. In “Ups and Downs,” on page 114, see less-formal styles paired alongside elegant looks. Moroccanoil’s Antonio Corral Calero merges the top knot trend and the effortlessness of festival-inspired hair for our cover and story on page 130.
Anny VanDriel, owner of Be Rosie Salon and creator of Pricing Isn’t Personal, volunteered to share a pricing presentation to beauty school students a year ago, and ended up learning more than she expected.
From the launch of the Ulta BeautyArtist Collective to the evolution of Trendspiration, celebrating stylists is what The Salon at Ulta Beauty does best.
With more than four decades in the industry, hairdresser and MODE Education founder Stan Newton has built a career around the art and discipline of cutting hair, learning the rules so he can break them.
Beauty professionals should evaluate each service based on its popularity, profitability, and alignment with current trends. Conducting client surveys and analyzing booking data can provide insights into which services are in demand and which might be phased out.
LifeSpa leader Ali Yanez explains why strong mentorship, predictable income, meaningful recognition and the right work environment help beauty professionals build careers that last.
Whether a beauty professional chooses a commission salon, booth rental, salon suite or salon ownership, the common thread is having more choices than ever before.
Sport Clips Haircuts will host its inaugural "Level Up Live," a first-of-its-kind virtual event that combines live haircutting education, career inspiration, product knowledge, and employment opportunities for licensed stylists and cosmetology students nationwide.
Orthopedic PT reveals three daily exercises plus ergonomic advice that can help salon professionals avoid the aches and injuries caused by standing, bending and repetitive overhead work.
Salon suite pioneer Karen Kaminski argues that the next evolution of independent beauty businesses won't be defined by beautiful spaces alone, it will be driven by smarter systems that help professionals spend less time on administrative work and more time serving clients.
At a time when many LGBTQ+ people felt compelled to hide parts of themselves, Carlos Valenzuela found a career in beauty and a community that offered opportunity based on what you could do and how well you could do it.
Whether it's social media, fashion, film, art, or culture, Chaz Dean advises stylists to stay aware of what's inspiring people. Take the elements that make sense for you in these five lessons learned through a life in beauty.
For Jessica Domoney, building a successful career isn't about saying yes to every opportunity, it's about protecting your time, investing in yourself and creating an experience clients won't forget.
"The mistake people make is treating AI like a vending machine instead of a personal assistant." Digital marketing expert Scott Moon shares how beauty professionals can use AI while staying authentic
Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.
Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.