Rodrick Samuels on The Silent Work, Modern Beauty Education and Why Empathy Wins
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
by Anne Moratto
FASHION WEEK: DiMaggio at Timo Weiland, Fall/Winter 2013
Joseph DiMaggio of L'Oreal Professionnel used True Grip and ONE to create a "Feminine Tomboy" for the Timo Weiland F/W 13 collection for Mercedes Benz Fashion Week.
February 8, 2013
1 min to read
Joseph DiMaggio used the new L'Oreal Professionnel TRUE GRIP to create his "Feminine Tomboy" for the Timo Weiland F/W 2013 collection shown in New York today at Mercedes Benz Fashion Week. "It's an effortless, look," he told Modern as he put the finishing touches on a model. "She is that girl who just wants to relax after an intense work week. It's a beach wave...but a beachy wave isn't necessarily curly."
It's amazing how much work goes in to creating the movement. DiMaggio and his team generously apply a combination of True Grip (a voluminzing texturizing powder) blended with Volume Expand from roots to ends. After some prepping, sections are pressed in S waves (Joseph uses the Epic ONE iron). More True Grip is placed thoughout the hair, concentrating from mids to ends.
"Keep it simple," says DiMaggio. "Not so glam...."
Here are 2 videos. The first is DiMaggio breaking down the look, and the second is the full Timo Weiland show, from start to finish....from my seat.
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