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FNO: Joico Hosts Braid Bar in Beverly Hills

Joico partnered with Beverly Hills Housewife Kyle Richards to celebrate Fashion's Night Out in Beverly Hills by hosting a Braid and Bun Bar.

Anne Moratto
Anne MorattoDirector of Brand Content Strategy, MODERN SALON and NAILS
Read Anne's Posts
September 10, 2012
1 min to read


Joico partnered with Matt Bernson Salon in New York City and with Beverly Hills Housewife Kyle Richards to celebrate Fashion's Night Out, September 6.   In both NYC and Beverly Hills, Joico created a pop-up Braid Bar.  Joico set up at Richards' newly opened boutique in Beverly Hills, KYLE by Alene Too,  one of the sites celebrating this evening set aside so devotees of fashion can mingle, mix, shop. sip and get their braid on.

Joico Braid Bar Menu on Fashion's Night Out at Kyle Richard's Beverly Hills boutique.

At both locations, a menu of braid options was on offer from the Royal Crown to the Waterfall to the Fashionista Side Braid. Joico favorites like JoiMist Firm and K-PAK Protect and Shine Serum finished each unique style.

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www.joico.com

Joico Braid Bar on Fashion's Night Out at Kyle Richard's Beverly Hills boutique.

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