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HOW TO: Going Platinum

Brian Jensen jumped at the chance to bring his client to platinum. Learn here how the Sexy Hair educator tackled the regrowth and brassy lengths.

Maggie Mulhern
Maggie MulhernBeauty and Fashion Director, MODERN SALON
Read Maggie's Posts
August 27, 2014
HOW TO: Going Platinum
HOW TO: Going Platinum
HOW TO: Going Platinum
HOW TO: Going Platinum
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1 min to read



Brian Jensen (@hairbybjensen) of Reno, Nevada, says he just doesn't know what he would do "without my hands in a head of hair." The Sexy Hair educator and salon stylist has had those hands full since being voted "best stylist" for 5 years in a row by the Reno News & Review Reader's Poll.

When this client came in looking to go platinum, Jensen knew what to do. Here he shares the steps:

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Before:  2 inches of regrowth and midshaft and ends were a very brassy level 7.

Step 1: For the first inch apply Framesi BDiamond blended with 25 volume developer.

Step 2: For the second inch apply Framesi BDiamond blended with 30 volume developer ("to prevent banding")

Step 3: To midshaft and ends apply Framesi BPowder with 20 volume developer blended with Olaplex ("Since her ends had been treated with lightener previously, I want to protect the hair.")

Step 4: After 30 minutes, rinse thoroughly. Shampoo.

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Step 5: Tone with Redken Shades EQ 1oz 09N, 1/2oz 09v and 1/4oz 09G. Rinse thoroughly.

Step 6: Apply Sexy Hair Smooth Encounter and Soy Renewal and blow dry. Prior to flat ironing, apply 450* Protect from the Style Sexy Hair line.

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