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Keune Haircosmetics: Live Your Divinity Collection

Keune’s 2019 Live Your Divinity collection represents versatility, with each shade modeled by a duo with a different ethnicity, showing how the same color creates unique results on different women.

Alison Alhamed
Alison AlhamedEditor in Chief, MODERN SALON
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November 26, 2019
Keune Haircosmetics: Live Your Divinity Collection
Keune Haircosmetics: Live Your Divinity Collection
Keune Haircosmetics: Live Your Divinity Collection
Keune Haircosmetics: Live Your Divinity Collection

Keune Live Your Divinity shade: Empower (Tinta Color and Semi Color 6.43), a sultry bronze that radiates glamour and strength.

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“Beauty comes in different shapes and sizes, multiple textures and countless shades,” says Donna DiNapoli, Keune’s marketing communications director. “The models in Keune’s 2019 Live Your Divinity campaign represent this versatility, with shades designed to showcase everyone. Each shade is modelled by a duo with a different ethnicity, showing how the same color gives different results on different women, beautiful in their own, unique ways.”

The limited-edition collection includes four shades: Enchant (Tinta Color and Semi Color 8.81), a sparkly baby blondet;  Empower (Tinta Color and Semi Color 6.43), a sultry bronze that radiates glamour and strength; Indulge (Tinta Color 7.18), a true neutral blonde; and Rise (Semi Color 8.52), a spicy honey shade.

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