MENU
SEARCHGoing from double-process platinum to a glossy medium brown can be challenging. Get the details for this dramatic makeover.
a makeover by Carissa Castiglia of the Eva Scrivo Salons, NYC>
Kate has been a double process platinum blonde for about four years and was finally ready to go dark.
"Her main concern was going too dark,” says Carissa Castiglia (@colorbymisscariss) a master colorist at Eva Scrivo Salons in NYC and educator at the Eva Scrivo Academy. “My concern was getting it to accept pigment without being shallow, since it's so purely white."
According to Castiglia, it’s important to dry the hair in between each step to properly assess the hair. She adds, “To ensure an even corrective color outcome, each section will require a separate formula due to the porosity of the hair.”
Here the artist shares the details for this dramatic transformation:
Step 1: Work on dry hair. To fill, apply Goldwell Colorance 8G from line of demarcation to ends. Process for 25 minutes. “Make sure to keep the color only on the midshaft and through the ends. Touching the root will add unwanted gold.” Rinse, shampoo, condition and then dry the hair.
Step 2: Fill the hair again using Goldwell Colorance 7KG (copper/gold). Apply from off root to the ends. Process 25 minutes. Rinse, shampoo, condition and dry the hair.
Step 3: To the root apply Goldwell TopChic 6N + 10 volume. Process for 10 minutes but do not rinse. Then apply from off root to ends Goldwell TopChic 1/2 6G + 1/2 6K with 15 volume developer. Process for a total of 30 minutes. Shampoo and towel dry.
Schwarzkopf Professional ambassador Carly Zanoni shares the express color and treatment services helping stylists deliver great results in under 30 minutes while creating new opportunities for client retention and revenue growth.
As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.
In an industry with so many options and opportunities, we asked artists what made them niche down and select a specialty. Amelia Fugitt (@ameliahairmakeup) says choosing to focus on transformations has transformed her career.
From gray blending to glossing services, stylists are redefining low-maintenance hair color and building more consistent, profitable salon business.
Neutralizing the damaging effects of water benefits the hair from texture to shine to color longevity, and it’s the science behind Malibu C products.
Sponsored by Malibu Wellness
Craft with confidence, challenge your creativity, work from inspiration. Prepare your chair for every canvas with Moroccanoil's expanded color lines and advanced technology.
Sponsored by Moroccanoil
Create a look of quiet luxury with this modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The initial effect is bright and beautiful, with purposefully placed depth creating longevity as the hair grows out.
A master colorist on why great hair color is never “simple.”
Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella
Oligo Professionnel, the Montreal-based hair color powerhouse, expands beyond the salon with a new routine-driven system designed specifically for blondes and those with highlighted hair.
These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.
Ahead of the Winter Olympics, Alysa partnered with St. Louis–based color specialist Kelsey Miller to elevate her DIY bleach work into clean, high-contrast halo placements.
PRAVANA Sugarcoated expands the ChromaSilk VIVIDS line with two new pink shades, Juicy and Crush.
Blonde hair is as All-American as baseball, apple pie, and Stars and Stripes forever. And as America approaches her 250th birthday next year, we celebrate the birth of the Global Blonde.
Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.
Many colorists and blonde specialists have been enthusiastic about Pantone's 2026 Color of the Year, creating some of the purest platinum looks in celebration of the pick. Check out some of our favorite Cloud Dancer creations and collections.
To kick off the year fresh, actress Emma Roberts has undergone a major 7-hour color transformation going from Copper Red back to her iconic Iridescent Golden Blonde. The transformation was created by Wella Professional Global Ambassador Nikki Lee.
