
Rodrick Samuels on The Silent Work, Modern Beauty Education and Why Empathy Wins
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
Meet the Spread the Love winners! MODERN SALON and First Chair were given the tremendous honor to be a part of the Matrix judging panel that picked 2012's Spread the Love group. Each of the 20 finalists would have made an incredible addition to the team but, in the end, only six could be chosen.
December 14, MODERN SALON and First Chair were given the tremendous honor to be a part of the Matrix judging panel that picked 2012's Spread the Love group. Each of the 20 finalists would have made an incredible addition to the team but, in the end, only six could be chosen.
Contestants had to launch a blog and gain followers, upload YouTube videos introducing themselves and answering questions, and get recommendation letters. Then, they had to submit essays about themselves and their path to beauty, and create a top 50 Wish List. Matrix whittled down hundreds and hundreds of entries down to 20 finalists, who were then flown to New York City to meet last year's STL group, and for an American Idol-style live audition in front of the panel of judges. After a very exciting/emotional/extremely challenging day of interviewing the 20 finalists, judges finally came to terms!
We are so excited for you to meet the members of 2012 Spread the Love!
These six recent beauty school graduates will share their journey of a lifetime as they travel state to state, salon to salon and event to event, exploring the country, connecting with stylists and learning the ins and outs of the professional beauty industry. Each week, the three teams of two will visit and work with different salons in different cities, attending beauty shows and taking in everything that makes the hairdressing industry incredible. They’ll learn new technical skills, salon business practices, and all the special ways salons touch their communities. … all in exchange for blogging and documenting their experience.
Phoenix, Arizona's Todd Kane has a life story peppered with passion, love and experience. A military veteran, he is strong, determined and has a unique perspective on life he wants to contribute to the Spread the Love team. Recently graduated from Kohler Academy, Todd has dreams of styling hair for a TV commerical or movie set. His favorite fashion icon is Tom Ford and, he says, his biggest fan is his daughter, Madi. Todd has a ton of energy, a great smile, and a strong desire to learn and contribute to everything the beauty industry has to offer.
Originally from Buffalo Grove, Illinois, Natalie Fox now lives in Scottsdale, Arizona, and recently graduated from Kohler Academy as well! In addition to finding her true passion in hairdressing, Natalie also has a background in journalism, which will help her enormously with documenting her experience on the road with Spread the Love. Her favorite fashion icon is Elizabeth Taylor because she's the "perfect combination of sass and class" --and, not surprisingly, so is Natalie!
Joshua Falewitch has more personlity than I thought possible. He is absolutely bursting with energy, enthusiasm, and is so hilarious it just might be hard to keep yourself from hugging him at every moment. Kavista, Nebraska, and his Xenon International Academy, will be sure to miss him as he embarks upon this journey with Spread the Love. Joshua is excited to contribute to the industry in a charitable way, but also is excited to spread the word about hairdressing being a noble profession, an incredible industry that any licensed professional should be proud to be a part of. Joshua's favorite fashion icon is Pelayo Diaz, a spanish model/designer/fashion blogger who has a captivating energy that he exudes in his garment choices, and he has a tendency to push the limits and boundaries... similar to Joshua!
Ok, let me just begin my saying St. Michael, Minnesota's Suzy Henningsgard, who graduated from Aveda Institute Minneapolis, is absolutely fabulous at editing and producing videos--which will be a huge help to her when she's on the road with Spread the Love, documenting her journey. Her audition videos were so funny and witty, so full of charm, and also very well done, it's no wonder she's so full of love and life in person. She has tattoos on her forearms declaring her love for the beauty industry, and is excited to contribute and give back as she prepares to depart on the Spread the Love tour. Her favorite fashion icon is Lady Gaga for being unapologetically herself from head to toe.
Indiana's Lafayette Beauty Academy graduate Timothy Willy has an awe-inspiring passion for hair, but also a huge talent and love for singing. During his interview, and after great demand from the panel of judges, he began to sing and out came one of the most beautiful, strong voices I've heard. Not only did he impress the judges with his voice, he also tugged at our heartstrings when he began to share his own courageous path to the professional beauty industry. No stranger to facing a panel of judges (Tim recently auditioned on American Idol but, after a "memorable audition" decided to postpone that dream until a future date... more on this later), he wow'd us all with his passion and desire to spread the love!
Meredith Tye, from Lenoir, North Carolina, is one of the most interesting people you'll ever meet. She is incredibly talented at hair (she even puts LED lights into her own styles for special occasions!), but is also a skilled physicist! The Caldwell Community College and Technical Institute grad was one of the People's Choice picks, and she did an incredible job at being aggressive getting people to vote for her to become a finalist... and we're so glad she did! Meredith has gorgeous long, dark hair and will one day donate it. She would love to style Lady Gaga's hair because she'd love to show off her LED light set styles on the singer who is sure to appreciate the uniqueness as much as we do!
Now, who better to introduce themselves than the winners! Here they are!

MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.

"The mistake people make is treating AI like a vending machine instead of a personal assistant." Digital marketing expert Scott Moon shares how beauty professionals can use AI while staying authentic

Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.

Today's clients are hearing more about longevity, biohacking, inflammation, and healthy aging than ever before. This article explores the science and language behind the skin longevity movement, and what it could mean for client consultations, treatment recommendations, and professional credibility.

Licensed to Thrive, Anna Manukyan's all-in-one beauty career and financial masterclass, is being gifted to professionals who enroll in L'Oreal LEVEL Rewards for a limited time.

From breaking free of external validation to creating joy-based goals, discover a more sustainable and fulfilling path to success.

A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.

From working backstage at multiple Paris Fashion Week shows to collaborating on four creative collections and expanding her international stage work, Michelle Bowden has had an incredible year of growth. Here, we break down her approach that drove her momentum, offering a framework for stylists looking to elevate their own careers.

This marks Ulta Beauty’s first scholarship partnership with Beauty Changes Lives, building on years of enthusiastic support for the organization and its mission.

Locally owned Great Clips salons offer a wide variety of career opportunities, competitive compensation, supportive salon teams and opportunities to grow your skills, both technically and professionally.
Sponsored by Great Clips

Salon suite consultant Karen Kaminski explains why cheap salon suite rent can destabilize the salon suite business model and why value-based pricing may be a smarter strategy.

These stylists practice hairdresser magic, transforming clients into unicorns, mermaids, rainbows and living works of art.

Keratin Complex is taking education on the road in 2026 with the launch of KC on Tour, a live event series featuring industry icon and salon business coach Tabatha Coffey.

Modern professionalism is evolving beyond hard skills. Technical training is essential but about 85 percent of job success comes from soft skills. In a world where AI and automation are increasing, human connection becomes more valuable, not less.

In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.

Personalization is no longer just the cherry on top; it’s the whole sundae. If clients don’t feel like you designed and personalized the experience just for them, they’ll find a salon that does.

Ulta Beauty is always innovating to meet professionals where they are. Amazing transformations happened at The Salon at Ulta Beauty in 2025, and Ulta Beauty artistry and education will be everywhere you want to go in the year ahead. Come see all The Salon at Ulta Beauty has planned for you in 2026!
Sponsored by Ulta Beauty