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SEARCHThe Makeup Show LA launched with an evening event in downtown Los Angeles on Friday, March 16. In attendance were makeup artists, cosmetic industry professionals, media and models all coming together to support the two-day show.
(photo credit: Brandon Showers)
The Makeup Show LA launched with an evening event in downtown Los Angeles on Friday, March 16. In attendance were makeup artists, cosmetic industry professionals, media and models all coming together to support the two-day show which continued on Saturday and Sunday, March 17 and 18 at the California Market Center. At the opening party, participating brands were challenged to create a make-up design inspired by Los Angeles with a theme, "This Town Is Our Town."
David Klasfeld, CEO and Creative Director of Obsessive Compulsive Cosmetics, explains his inspiration behind his sexy, suntanned and oh-so-LA look. Model: David Ryan
Then, we challenged two industry heavy-hitters--James Vincent, the Makeup Show’s Director of Artistry, and Sharon “Mama Makeup” Gault-- to pare down their makeup must-haves to a few items by asking, “What would you need if stranded on a desert island?”.
And Elessa Jade, blogger (Purse Buzz) and designer, interviews Yume Ninja (ninjasovereign.com) on Yume's hair color how-to.
The Makeup Show LA featured over 60 top beauty brands including: Make Up For Ever, Crown Brush, Temptu Pro, INGLOT, Make-Up Designory, Smashbox, Obsessive Compulsive Cosmetics, The Powder Group and On Makeup Magazine, Alcone, Senna, Muse Beauty PRO, Embryolisse USA, Youngblood Mineral Cosmetics, Kissable Couture, Kevyn Aucoin, Red Carpet Kolour, Stila Cosmetics, and South Seas Skincare.
Anny VanDriel, owner of Be Rosie Salon and creator of Pricing Isn’t Personal, volunteered to share a pricing presentation to beauty school students a year ago, and ended up learning more than she expected.
From the launch of the Ulta BeautyArtist Collective to the evolution of Trendspiration, celebrating stylists is what The Salon at Ulta Beauty does best.
Sponsored by Ulta Beauty
With more than four decades in the industry, hairdresser and MODE Education founder Stan Newton has built a career around the art and discipline of cutting hair, learning the rules so he can break them.
Beauty professionals should evaluate each service based on its popularity, profitability, and alignment with current trends. Conducting client surveys and analyzing booking data can provide insights into which services are in demand and which might be phased out.
LifeSpa leader Ali Yanez explains why strong mentorship, predictable income, meaningful recognition and the right work environment help beauty professionals build careers that last.
Whether a beauty professional chooses a commission salon, booth rental, salon suite or salon ownership, the common thread is having more choices than ever before.
Sport Clips Haircuts will host its inaugural "Level Up Live," a first-of-its-kind virtual event that combines live haircutting education, career inspiration, product knowledge, and employment opportunities for licensed stylists and cosmetology students nationwide.
Orthopedic PT reveals three daily exercises plus ergonomic advice that can help salon professionals avoid the aches and injuries caused by standing, bending and repetitive overhead work.
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
Salon suite pioneer Karen Kaminski argues that the next evolution of independent beauty businesses won't be defined by beautiful spaces alone, it will be driven by smarter systems that help professionals spend less time on administrative work and more time serving clients.
At a time when many LGBTQ+ people felt compelled to hide parts of themselves, Carlos Valenzuela found a career in beauty and a community that offered opportunity based on what you could do and how well you could do it.
Whether it's social media, fashion, film, art, or culture, Chaz Dean advises stylists to stay aware of what's inspiring people. Take the elements that make sense for you in these five lessons learned through a life in beauty.
For Jessica Domoney, building a successful career isn't about saying yes to every opportunity, it's about protecting your time, investing in yourself and creating an experience clients won't forget.
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
"The mistake people make is treating AI like a vending machine instead of a personal assistant." Digital marketing expert Scott Moon shares how beauty professionals can use AI while staying authentic
Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.
Real-world advice on creativity, consultations, color, burnout, business, boundaries, inclusivity, client care, and career growth from educators and industry experts.
