The Truth About Texture Shears
The goal of this article is to help stylists to understand the differences between different types of shears that create texture in the hair.
Top Digital Beauty Trends for 2021
Square's Kaitlin Keefer walks salon owners through the digital trends that can take their businesses to the next level.
Building a Brand Through Social Media
At Sola Reconnected, Pureology's Jamie Wiley shared tips for using social to recruit new clients, promote your business and engage your existing audience.
Principles: The Language of Hairdressing
Our foundation of principles grants us the freedom to create with confidence. It’s what makes our industry so special – we learn the rules so we can break them. A strong understanding of the fundamentals helps us trouble shoot, problem solve, recreate looks and allows us to teach what we know to others.
Be You! Discover Your Career Personality!
You value personal style—you're licensed in it! But how in sync is your work style? What makes you tick, professionally?
Sponsored by Ulta Beauty
Formula Alert: Face Frame, Toner and Base for a Gorgeous Glow-Up
This gorgeous glow-up was created by Alfaparf Milano’s US National Artistic Director Cassie Siskovic @cassiskovic. She creates rich depth, throughout, and a flattering frame of light around her client’s face.
Salon Pros, Take The Seven-Day Fresh Start Challenge
After an unprecedented and crazy time, how do you want to move forward? What do you want a workday to look like? What needs to adjust, stay in your life or go? Here’s an opportunity to rethink how to lead a more fulfilling life and reprioritize your needs, wellness, and health.
Why Pinterest Could Be Your New Best Friend
The ins and outs of the best-kept social media secret in the beauty industry.
How Salons Are Responding to CDC’s Lifting of the Mask Mandate
Here is how five salons are publicly communicating their policies after the CDC issued an update to mask guidelines.
by Anne Moratto
8 Tips for Creating a Headline-Grabbing Collection
Since the 1990s Toni&Guy international artistic director and head of education, Cos Sakkas, has been creating award-winning images. What has he learnt over the past 20 years? Here’s his tips for creating beautiful, creative photos.
How to Boost Your Daily Creativity
How do you motivate yourself to stay present? And do your best? I mean, it’s too easy to wander off, isn’t it? Here’s how I’ve learned to be up for whatever the salon day throws at me.
How to Slay Stress and Find More Happiness
The true test of life is never in what happens to us. It is always in how we choose to respond to situations.
Why 5-Star Reviews Deserve as Much Effort as Your Instagram
While your Instagram portfolio is going to speak to technical results, reviews are going to speak about results *and* the experience. Here, Jennifer Kenny walks you through how to start raking in the reviews for your work.
5 Questions You Should Ask Yourself Before Going Independent
If you're thinking about going independent but you're unsure of where to begin, we asked the team at CocoLemon to draw on their experiences and share how you can turn ambition into a reality. The takeaway: It is easier to build a future with a solid starting point.
Healthy Hairdresser: Is Diet Culture Harmful?
Recently, singer Demi Lovato slammed a yogurt shop in Los Angeles after claiming their signs promoted diet culture. Lovato noted one sign labeled a flavor option as "Guilt-Free." Now a Registered Dietician is applauding Demi's efforts.
Clubhouse 101: The Best Practices for Beauty Pros
From crafting the perfect bio to hosting a room, launching a club to growing your following, we tapped Mirella Manelli for all the strategy ideas.
Lies We Tell Our Clients
We fudge the truth if it hurts. The truth is often an insult. Reality often will do nothing for a client’s confidence.