5 Ways to Build Your Male Clientele
Men's groomer Patti Davenport, who nabbed American Crew's highest achievement for its educators, offers five tips for gaining guys.1. Request referrals. “Ask your female clients who they know, by saying ‘We have a new ...
by Jamie Newman
Advice from an All-Star
After eight years of American Crew experience, Patti Davenport was named 2014’s International All-Star of the Year, an honor she names as the apex of her career. Davenport has always gravitated toward men’s grooming services. ...
by Dana Nasatir
Stylists, How Do You Find the Salon That Is Right For You?
In 2002, Eric Leonardos started doing makeup for Ruiz Salon in Austin, TX. Recently, an interview he conducted was featured on Huffington Post. He shared his tips for how a new stylist, fresh out of school, or someone looking to make ...
by Anne Moratto
Modern Reports: Pureology Synergy 2015
THE EVENT: Pureology Synergy 2015 at the JW Marriot Austin in Austin, Texas, June 13-16.THE DETAILS: Fifty-eight Pureology PureArtists and 48 Pureology corporate employees attended the Pureology conference to get a rundown on what’s up and ...
by Lauren Quick
5 Tips For A Successful Beauty Launch from L.A. Hair's Jonathan Antin
For salon owners and stylists considering launching their own product line, the new reality series L.A. Hair will be of particular interest. On the show, entrepreneur and celebrity stylist Jonathan Antin offered valuable business advice with ...
Education, Inspiration Happening Here: Events at The Wella Studio LA
The Wella Studio LA has been opening its doors to showcase the work being done at their seminars, classes and by their Signature Studio Artists and Design Team Members. At two recent events, it was standing room only.On June 25, 2015, an ...
by Anne Moratto
“Follow” the Leaders
As we planned MODERN’s August issue, which features new and rising talent, it would be impossible to not focus greatly on social media as that is where talent, these days, is first noticed by the masses.Although our Ones to Watch section ...
Game Changers: Modern's 2015 'Who's Who' Guide to Industry Influencers
Before social media, trends were showcased from a platform, down a runway or in a magazine spread. Now, the real trendsetters are the working professionals uploading their images to platforms like Instagram and YouTube, engaging live with their ...
HOW-TO: Midnight Fireworks
Most Instagram artists are learning the importance of taking “before” photos, but many are learning that taking some step-by-step shots can help when sharing information with colleagues and clients. For this how-to, we called upon ...
This is Next: Modern’s Photoshoot with the Winners of the 2015 Sebastian’s What’s Next Awards
Sebastian’s What’s Next Awards (WNA) is an annual competition inviting artists to submit photos based on a collection created by the Sebastian team to be used as inspiration. This year the collection was called “Totemic,” ...
The Golden Ticket
Throughout my career, salon professionals often ask me for advice on how to be a platform artist who also teaches and gets to do editorial work too, while also being able to work in the salon!! And, I always joke with them that they want ...
Behind the August Cover: Heather the Storm
Instagram is a great tool not just for stylists to connect with MODERN editors, but for us to connect with you. When we first caught notice of stylist, blogger and educator Heather Chapman’s page, @heatherchapmanhair, we were beyond ...
6 Tips for Taking the Perfect Style Shots on Your Phone
You've just added that final blast of spray shine, and you’re looking at the most beautiful head of hair you've ever created. You want the world to see it! With no professional camera or photographer like the “big” ...
3 Ways Your Hashtags Can Lead You to Social Media Relevance
By now we’re all familiar with hashtags. We’ve searched hashtags, experimented with using them and laughed about the ways they can be overused. However, if you’re only viewing hashtagging as a quirky social media gimmick, ...
New Big Mag Cordless Clipper & 5-Star Cordless Detailer from Wahl
Big TimeCosmoprof North America in Las Vegas, July 2015, brought new launches for Wahl Professional. First up is the Big Mag Cordless Clipper, which is a full-sized clipper with a 5-in-1 adjustable blade, six attachment combs, a quick ...
by Lauren Quick
New Tressa Watercolors Lightener
See the Light(ener)New from Tressa is Watercolors Lightener, which can lift as many as eight levels with 20-volume processor. The creamy consistency of the lightener makes for simple mixing and application, and the product does not swell, ...
by Lauren Quick
Keratin Complex Transformer Interchangeable Styling Rod
Keratin Complex has introduced its new Transformer Interchangeable Styling Rod with three interchangeable barrels. The cone barrel creates loose, natural-looking waves; the reverse-cone barrel volumizes and produces tight curls; and the ...
by Lauren Quick