MAKEOVER: Baby Steps To A Darker Shade
This stylist chose to lowlight her client's hair, but add brightness with babylights.
What Really Brings A Client Back?
Major industries like real estate, finance and consulting know the answer.
Express Line: Aloxxi Launches Andiamo Express Permanent Colour
Aloxxi’s new color launch is designed to reduce the time it takes to achieve beautiful, long-lasting color with 100% gray coverage.
by Jamie Newman
Sonic Boom: Dyson Supersonic Chicago Event
Dyson took to Maxine Salon in Chicago’s Gold Coast neighborhood to celebrate the launch of the Dyson Supersonic blow dryer with top editors and influencers from the windy city.
by Jamie Newman
Blend Game: Keune's Blend Launch Party Celebrates New Styling Line and Education Tour
The launch of Keune Haircosmetics’ new Blend styling line was celebrated with an explosive party in Atlanta, followed by the kick-off of the line’s corresponding education tour the next day.
by Jamie Newman
HOW-TO: Give Your Client Height At The Crown
MODERN challenged James Pecis, asking him to show how Swept Up (which he refers to as his “new favorite product IN THE WORLD”) can be used to create immediate volume at the crown.
COLOR CORRECTION: She Let Me "Play" With Her Hair
Jessica Love (@jessicaa_lovee) of The Woodlands, Texas, revealed her artistic abilities through this color correction by creating an astonishing masterpiece. Love actually approached this client outside of the salon stating that she had a vision. "I got inspired and couldn't help myself but to ask if she'd come in and let me play with her hair," says Love. "We clicked instantly and booked an appointment." Here's the how-to.
Healing Good: Repairing Formulas and Restorative Color
Making sure nails are in a healthy condition to be lacquered is just as important as the manicure itself.
by Jamie Newman
Shag Revival: Cutting and Styling the Season's Hottest Shape
If 2016 was the year of the lob, this year spotlights the modern-day shag.
by Jamie Newman
Salon Pros Started the Year Right at Face & Body Midwest 2017
The 2017 Face & Body Midwest Spa Conference and Expo connected pros to brands and education that offered business and beauty inspiration for the year ahead.
MAKEOVER: Softening Lines To Create A Cool blonde
Lauren Kovalick (@laurkhair) of Bombshell Salon (@Bombshellsalon), Ellicott City, MD, says her guest "came to us with a grown out ombre that had really harsh lines. Our goal was to create a more organic balayage of blonde and her natural with cool tones running thru the ends.” Here she shares the details for this makeover.
Makeover: Color Melted
Coryn Eyring (@corynneylon_hair.) of Charles Scott Salon (right outside Cleveland, Ohio) says her client "came in with level 2 hair, in her words 'not black', and brassy orange ends. She begged me for an ashy/natural level 6/7 root. She did not want to see any red, which is always a task."
7-Step Greenery-Inspired Makeup Look
For guests ready to transition from winter to spring, Anne Skubis, makeup artist and director of marketing, Aveda Institutes, created a look that adds a dose of greenery to their face beat using Aveda cosmetics and skin care products.
by Jamie Newman
MAKEOVER: Fuzzy Fade To Sleek Raspberry/Pink Melt
After trying out a subtle red ombre, this client was ready to go bolder and brighter.
MAKEOVER: Too Subtle To Too Fab
Kelsey Brogan (@kjb_hair), a Redken Color certified artist from Mequon, Wisconsin, says she has a "passion for making people blonde!!" Here she had the opportunity to put that passion to the test. "This client came in with previously subtle highlights feeling very dull and wanted a complete makeover." Brogan first cut off about 6 inches and then got busy with color. Here she shares the how-to
6 Tips for Successful Salon Retailing
Alan Benfield Bush encourages stylists to educate first and the sales will follow.
by Anne Moratto
Makeover: Years Of Henna To Silver
Jamie Millmather (@jmillmather) of La La Luxe Salon, Providence, Rhode Island, is a certified Wella master color expert and a Wella brand educator. Client Renee “was referred to me by another hairstylist when she wanted to take the journey to silver hair." Here Millmather shares the how-to.