
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Whether you are Alt Rock Chic or Hillbilly Hip, these products offer breakout performance.
The day Coachella tickets went on sale, Twitter blew up with ‘Got mine!’ tweets and everyone understood the reference. This festival draws thousands of music lovers, and, like Bonnaroo in Tennessee, Lollapalooza in Chicago, Hangout in Alabama, Wanee in Florida or Summerfest in Wisconsin, it’s also the scene of super creative styling. The hair, makeup and clothes sported at these gatherings are posted online and copied long before the roadies take the stage. So, when you or your clients are whirling in the desert, camping under the stars or pounding pavement to the sounds of your favorite bands, recommending the right products will keep everyone looking like a headliner.
Tauri Laws-Phillips, the PR and Media Manager for TIGI Haircare, was just at SXSW in Austin, and she relied on these beauty boosters:

“Dry shampoo and re-stylers are super hot for festivals! Try Rock Abolish Dry Shampoo or Catwalk Session Dry Shampoo (use less for darker hair). Candy Fix Sugar Shock is a smart restyler--spritz it on a long braid or messy bun for a daytime look and unravel for the perfect beachy waves later!”
Others on the hit list: Aloxxi Dry Shampoo; Eufora Touch Up Texturizing Dry Shampoo (available in color tints); and Pravana Fresh Volumizing Dry Shampoo.
And if you want to primp and prepare pre-festival, what are some important considerations? For Maritza Cabezas, Brand Manager for Pedicure Lines at American International Industries, she thinks feet first. “I pick polish colors that I know will last, be versatile and won’t show too many scuffs. When I travel I always wear a dark color on my toes and go for a medium to light on my hands.”
At Coachella, Cabezas will be wearing China Glaze colors: Aquadelic on fingers and Evening Seduction on toes.
More dark/light combos for fist-pumping good style: OPI Wooden Shoe Like to Know (toes)/Thanks a Windmillion (fingers); CND Shellac Rock Royalty (toes)/Negligee (fingers).
At Summerfest in Milwaukee, control wins out over beachy waves. This crowd favors a sleeker style so women might consider straightening up before they leave home. Look for treatments from Rusk, Macadamia Oil, or Joico. All offer smoothing systems that will have hair ready for a weekend of rocking out. To protect hair from Midwest humidity and keep a blow-out frizz free, Sexy Hair’s Weather Proof repels moisture while attracting lead singers.
Jason Hall, Co-Owner/Managing Director of RED 7 SALON in Illinois has been styling like a rock star at Lollapalooza (Chicago) lounges for several years. He looks to AVEDA's Pure Abundance Hair Potion because "this pocket-size miracle adds sexy volume to limp, sad locks - absorbing 'summer head' oil to give you clean, big hair worthy of a rock star's entourage!"
MODERN SALON editors will be on the ground at Lollapalooza capturing the best in festival style. Finally, click on this link to catch up on Coachella hair color trends. Happy Head Banging!
https://www.modernsalon.com/celebrity/celebrity-style/Bangin-Hair-at-Coachella-147694105.html

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai