Industry News

Announcing the Winners of Scruples' Power Your Blonde Contest

Jamie Newman | November 1, 2016 | 1:29 PM
Formula: ⠀⠀Applied Power Blonde #Balayage Clay Lightener with 40 vol...Allowed to process 45 minutes. •Rinsed and applied #PowerBlonde Platinum Conditioning Gel #Toner and 10 vol •Styled using #ClassicCollection Smooth Out Straightening Gel and Silk Control Blow Dry Elixir.
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Base: Scruples #HighDefinition 00 Clear with Demi Developer.Balayage with Scruples #PowerBlondeBalayage Clay Lightener. Adding the Clear at the base and a few inches down the shaft helps blend in the#Balayage sections for a flawless a blend. Toned with Scruples Power Blonde Platinum Toner
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Formula: Ombre using Scruples#PowerBlonde Balayage Clay Lightener Process: Scruples #TrueIntegrity 5na with 10 vol melted into #Scruples Power Blonde Balayage Clay Lightener with 30 vol then toned with True Integrity 9a with Demi for 10 minutes⠀⠀
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In celebration of Scruples' Power Blonde Balayage Clay Lightener, the brand ran its Power Your Blonde contest on Instagram. About 100 artists entered the Instagram photo contest by posting a before photo followed by their best balayage creation using Scruples Power Blonde Balayage Clay Lightener.

Winners included: 

A panel of three judges chose the winners, Grand Prize, Second Place and Third Place. Judges included Mia Liguori, Scruples co-president creative; Alix Clymer, founder of The Unicorn Tribe; and MODERN SALON's own Jamie Newman, associate editor. Winning entries were chosen based on creativity, description of the formula/technique and overall production quality of the final look. Click here to read more about the official contest rules and prizes. 

Congrats to the winners and thank you to all who entered! 

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