During the month of October, in honor of Breast Cancer Awareness month, the Ouidad Curls for a Cureprogram will benefit from the addition of the Treat for a Cure program.  At select Ouidad Certified Salons, all proceeds from select Salon Series Treatments will be donated to Curls for a Cure.

In 2002, Ouidad was diagnosed with breast cancer. Fortunately enough, she made a full recovery and started a crusade against the disease, vowing to make a difference in the lives of other women. 

She founded Curls for a Cure in 2005 to raise funds year round for the Breast Cancer Research Foundation. Curls for a Cure is a donation program on Ouidad.com that welcomes visitors to make a donation of their choosing toward breast cancer research with a dollar for dollar match made by Ouidad. 

Since its inception, Ouidad has contributed $444,179 to Curls for a Cure. All Treat for a Cure proceeds go directly towards Curls for a Cure to benefit the Breast Cancer Research Foundation. The program begins on October 1st and goes through November 10th, 2013. For more information on Curls for a Cure and to locate a participating salon nearest you, visit Ouidad.com.