Gentle Texture by Orlando Pita For CHI at BCBGMAXAZRIA SS2015

For Spring 2015, the BCBGMAXAZRIA RUNWAY collection combines timeless elegance with nonchalantly bohemian silhouettes. Tapestry and abstract floral prints are inspired by the Color Reform concept, lending a sun-bleached softness and richness that create a chromatic experience.

Lead Stylist Orlando Pita (sporting a new do) for CHI Haircare created a fluid and carefree look to honor the collection showing that simplicity is something to strive for this spring.

“The hairstyle is designed by the collection’s aesthetic-- the bohemian, free-spirited woman who has style – kind of a California girl. That is why the hair is quite effortless and doesn’t look too worked on-- even though it is-- it has a little bump in the back and a middle-parting. It’s a nod to the pixie hairstyle, but not necessarily going retro.”

GET THE LOOK:

Step 1: "To prep, we sprayed hair with CHI 44 Iron Guard to protect strands from thermal styling tools and create volume and a manageable texture."

Step 2: "Next, we blow dried with the CHI TOUCH Touchscreen Dryer but we didn’t use a brush, we use our fingers to make hair straight, but not stick straight."

Step 3: "We then moved to the back and flat ironed the last two inches of the hair to make ends really straight using the CHI G2 Titanium and Ceramic Hairstyling Iron."

Step 4: 'We left an off-center part and at the top middle of the head we blow dried hair using just our fingers to direct hair back and get a little lift at the crown."

Step 5: "We finished with CHI 44 Iron Guard Style & Stay to set the style."

Step 6: "Before models hit the runway, I used the new CHI Escape Cordless Styling Iron for last look touch ups to smooth any frizz or flyaways."