hair color formulas

How to Become a Hair Color “Swiftie”

Your color services can be accomplished more swiftly than ever—think 10-minute processing—with the new CHI Color Express non-ammonia permanent hair color.

Read more

Get the Look: High Contrast Reverse Face Frame

This color formula and style is a different spin on the light, face framing pieces and instead, goes for some rich color pieces and extra drama.

Rusk Adds Shades to the Brand's Express Color Line

RUSKin10 now offers more ways to match, darken, lighten, and highlight natural hair, expanding your color menu.

How to Achieve Expensive Brunette Hair Color

For 2022, we’re predicting “expensive brunette” will be highly requested, providing an easy-care color solution but with the depth and dimension only a professional could achieve.

Dimensional Brunette Foilayage Formula + How-To

Dani Washington, stylist and colorist in Knoxville, TN, created this gorgeous, dimensional brunette foilayage using L’oreal Pro and Redken.

Color Formula: Gray with Highlights

Pati Rodriguez—stylist at Lozania Studio in Milwaukee, Matrix bilingual educator, and member of the MODERN SALON 100 class of 2021—has a message: Embrace your grays!

Slick Copper with L'ANZA Formula

A striking, rich copper red looks very on-trend.

Mouthwatering Melt and Express Lightening Technique

This Keune formula creates a blended brunette that is rich and luxurious looking.

Sunkissed Brown Redken Formula

Redken Brand Ambassador Johnny Ramirez @johnnyramirez gives us a look at the steps he takes when creating his trademarked  Lived In Color™.

Electric Aloe: Eufora Formula for a Neon Green

This green glows. Get the detailed steps and formulas and recreate it.

a Bobit media brand

Create your free Bobit Connect account to bookmark content.

The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!

Create Account