
Rodrick Samuels on The Silent Work, Modern Beauty Education and Why Empathy Wins
MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.
MODERN Facebook fans share the most profitable areas of business.

To celebrate MODERN's 100,000 Facebook LIKES and to thank our fans for helping us get there, get ready for exciting giveaways!!
Throughout this celebration, we're going to post a fill-in-the-blank question for you to answer once per day. If we choose your answer as one of our favorites, you win that day's giveaway! We're talking free shears, shampoos, stylers, nail polishes and more as we celebrate this huge milestone! Each day brings a new post and a new opportunity to win something cool, so make sure you "LIKE" MODERN's Facebook page!
Thursday, December 13th's question was: The most profitable part of my business is ______...
If we picked your answer as one of our favorites, we're going to direct message you on Facebook to get your address to send you a FREE bottle of CND SolarOil, an award-winning cuticle oil infused with jojoba oil and vitamin E. Repeated use drives nutrients in deeper, creating stronger, healthier nails and hydrated cuticle area. SolarOil can be used with ANY nail service.
The 10 MODERN Facebook fans who will be receiving the SolarOil are below! Congratulations to the winners—keep an eye on those Facebook inboxes! IF YOU DON'T RECEIVE A FACEBOOK MESSAGE FROM EDITOR ALISON SHIPLEY, IT IS BECAUSE OF YOUR PRIVACY SETTINGS. PLEASE EMAIL ALISON AT ASHIPLEY@VANCEPUBLISHING.COM WITH YOUR MAILING ADDRESS!
The most profitable part of my business is ______...
1...nail designs during the holidays. —Mandie Quincy-Dube
2...client retention! Keep them happy, keep them coming! —Sherice Zammitt-Groff
3...knowledge. We as hairdressers know the tools, the hints, the tips, but passing it on to our clients is the best thing I can offer! Part of my job is to educate them on how to make things easy for them, giving them the proper info on products, etc. it's one thing for them to look and feel great in my chair, but it's another for them to look and feel that way once they are at home! —Sunnie Foster
4...private tutoring in the area of enhancement and design. —Tina Fabliss Nails
5...my knowledge to keep my guests informed and upto date on their needs! It's not the money in the register so to speak, but if you don't know your stuff your register would be empty! —Katie Ver Bruggen Somers
6...financially, Pravana's KeraGlaze! Cost of product is low, and literally NO EXTRA TIME when I add it to another service. What do I really get the most out of my business? Giving back to the community. You can't put a price on that kind of feel-good! —Jean Brawn
7...Christmas time! It is my favorite time of year in the salon. It's crazy busy, everyone is usually happy, products fly of the shelf, gift certificates get sold--it's a fun and profitable time of year. —Shannon Huot Schmeling
8...my clientele and the education I get from them. The more it grows the better knowledge I have as a stylist. My ability to do the different hair textures and styles is a reflection of my hard work and dedication to my job. Seeing my clientele grow and my book fill up is a true gift. —Susie Denham
9...my heavenly shampoo, hand massage during chemical processing, remembering personal details, little extras beyond technical skill that make a guest feel like they are the only one! —Justina Jackson
10...repeat clients. Repeat clients are loyal because they are happy with the work you've done. Happy clients recommend you to their friends. They buy the products you recommend and they listen to your opinions because they trust you. The biggest, most profitable, and most important part of our business is the clientele. So when repeaters bring in business, buy your products, and come for you to do their hair, they are generating profit for you. Appreciate and work hard for your clientele, because eventually they will work with you to grow your business. —Samantha Lewis
REMEMBER.... Each day brings a new post and a new opportunity to win something cool, so make sure you, and your collegues, "LIKE" MODERN's Facebook page!

MODERN SALON sat down with Samuels to discuss the book, beauty education, mentorship and the habits that help beauty professionals thrive.

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Sponsored by Great Clips

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Modern professionalism is evolving beyond hard skills. Technical training is essential but about 85 percent of job success comes from soft skills. In a world where AI and automation are increasing, human connection becomes more valuable, not less.

In his new book "The Creative Mastermind," a writer and creative executive behind brands such as "Top Chef," "Fear Factor," and "Real Housewives," shares his insider knowledge for navigating today's chaotic content landscape.

Personalization is no longer just the cherry on top; it’s the whole sundae. If clients don’t feel like you designed and personalized the experience just for them, they’ll find a salon that does.

Ulta Beauty is always innovating to meet professionals where they are. Amazing transformations happened at The Salon at Ulta Beauty in 2025, and Ulta Beauty artistry and education will be everywhere you want to go in the year ahead. Come see all The Salon at Ulta Beauty has planned for you in 2026!
Sponsored by Ulta Beauty